Libero Sverige (@liberosverige), a Swedish channel run by the diaper and baby-care brand Libero, posts tips on pregnancy, birth, newborn care and early parenthood. The channel has about 3,600 subscribers and a median of 780 views per video, with three uploads in the past year. Sponsored integrations are estimated at $150 to $250 per video.
Swedish parenting channel tied to a diaper brand, ideal for baby-care campaigns
- Median of 780 views per video, with the newest brand spots reaching 363,000 to 487,000 views
- Audience is estimated at 80 percent women aged 25 to 34 in Sweden
- Rate estimate of $150 to $250 per video, roughly $20 to $35 CPM on long-form or $4 to $8 on Shorts
Brand fit report
Content
- Formats
- short tip clips, brand spots, podcast excerpts
- Tone
- informative, warm
- Language
- Swedish
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for most uploads, with podcast clips of 4 to 8 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- diapers, baby skin care
- Affiliate links
- No
The channel is run by the brand itself, so promotion of Libero products appears as brand content rather than paid sponsorship (e.g. 'Nu blir Libero Touch ännu mjukare').
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content covers pregnancy, birth and infant care with no concerning material; the podcast clip 'Förebygga förlossningsdepression' discusses mental health in a clinical, supportive way.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3.6k | 780 | 0 |
Benchmark score: 28 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Upptäck Little Fantasy Edition! · 433k views
▶Nu blir Libero Touch ännu mjukare · 363k views
▶Libero. Där för dig. · 487k viewsLast three uploads, latest 171 days ago.
På Liberos Youtube-kanal får du tips och råd som rör både graviditet, förlossning, första tiden med en nyfödd och det fortsatta livet med bebis och barn. Våra filmer berör allt från amning, hudvård för bebisar och spädbarns sömn till blöjor. Vid tankar eller frågor om oss och våra produkter, Liberoklubben eller något annat, kontakta oss på support@libero.se
About Libero Sverige
Libero Sverige is the Swedish YouTube channel of the diaper and baby-care brand Libero. It posts short tip videos and podcast excerpts on pregnancy, birth, newborn skin care, diaper changing, baby massage and sleep, along with brand spots for new products. Uploads are irregular, with three videos in the past year and most recent content published as 15 to 30 second clips.
The channel has about 3,600 subscribers and roughly 1.3 million lifetime views. Its median video draws about 780 views, while the newest brand spots reach several hundred thousand. Viewers are estimated to be mostly Swedish parents in their late twenties and thirties, with women making up the large majority. Because the channel is brand-owned, it is best suited to partnerships with other baby-care or family brands rather than independent reviews.
Rate estimates are $150 to $250 per video. On long-form content that is roughly $20 to $35 CPM, which compares with the typical $10 to $30 CPM for paid ads, though the small audience limits reach.
Written from Libero Sverige's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Libero Sverige can edit or remove this page at any time.
Questions about Libero
How much does Libero Sverige charge for a sponsored video?
Based on a median of 780 views, the estimated rate is $150 to $250 per video, with brand-owned spots likely priced differently. Contact details unlock on Starbooked for $0.80.
What does Libero Sverige post about on YouTube?
The channel posts Swedish-language tips on pregnancy, birth, newborn skin care, diaper changing, baby massage and infant sleep, along with podcast clips about parenting and postpartum mental health and brand spots for Libero products.
How do I contact Libero Sverige for a brand deal?
The channel lists support@libero.se for questions about the brand and its products. Full contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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