Starbooked

Lidl Lietuva (@lidllietuva) is the official YouTube channel of the Lithuanian branch of the Lidl discount grocery chain, based in Lithuania. It posts short promotional clips about price cuts, weekly offers, store openings and job recruitment. The channel has about 8,460 subscribers and a median of roughly 189,000 views per video, with about 27 uploads a year. Sponsored integration rate is not applicable as the channel is brand-owned.

Why brands book Lidl

Official Lidl Lithuania channel, the owned voice of a major grocery retailer

  • Median of about 189,000 views per video across 30 recent uploads
  • Roughly 27 uploads in the past year, mostly price and offer updates
  • Sponsored placements on a brand-owned account are not offered as a standard creator service
Best forretail partnerships with the brand itselfstore-level promotions in Lithuania
Watch forThis is the retailer's own channel, so it is not a creator who takes third-party paid deals.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink45%
Careers25%
Shopping20%
Corporate Social Responsibility10%
Formats
short promotional clips, price-cut announcements, recruitment ads
Tone
informational, promotional
Language
LT
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 30 seconds

Audience

Commercial intent75/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.0%
Likes and comments per view on recent videos
Audience asks aboutwhere to find current discountshow to apply for a store jobwhich products are cheapest
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
55%women
45%men
Countries
Lithuania95%
Latvia2%
Poland1%
Other2%
LanguagesLithuanian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
grocery retail
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel itself is the brand's own account, promoting its store offers and job openings.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
All recent titles and descriptions are price, store and recruitment content with no flagged material, such as 'Sumažinome kasdieninę sūrio „GOUDA” kainą!'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube8.5k189k2

Benchmark score: 54 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days2 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 60 days ago.

Sveiki užsukę į oficialų „Lidl Lietuva“ Youtube puslapį. „Lidl“ yra mažų kainų parduotuvių tinklas veikiantis ne tik Lietuvoje, bet ir daugelyje Europos šalių. Mūsų veiklos pagrindiniai principai – dėmesys klientui ir paprastumas. Naujausius pasiūlymus bei aktualias naujienas apie prekybos tinklą Lietuvoje rasite mūsų interneto svetainėje www.lidl.lt. Jei norite bendradarbiauti, susisiekite su mumis draugaukime@lidl.lt
Lidl Lietuva's own profile description on YouTube

Are you Lidl Lietuva? Claim or remove this profile.

About Lidl Lietuva

Lidl Lietuva is the official YouTube channel of the Lithuanian branch of the Lidl discount grocery chain. The channel posts short clips, usually under 30 seconds, that announce price reductions, weekly offers, new store openings and job recruitment drives. Most titles are in Lithuanian and follow a regular format of permanent price cuts on everyday products.

The audience is estimated to be Lithuanian shoppers across a broad age range, weighted toward adults who compare grocery prices. Viewers are likely to be shoppers looking for current discounts and people considering a job at the chain. The channel has about 8,460 subscribers and a median of about 189,000 views per video, most of which come from its Shorts-style uploads.

Because this is a brand-owned account and not an independent creator, it does not sell sponsored integrations. Brands seeking to reach Lithuanian grocery shoppers should look at this channel as a retail reference point and consider independent creators for paid reach, where a rate of $20 to $35 per 1,000 median views (CPM) is typical, compared with $10 to $30 CPM for paid ads.

Written from Lidl Lietuva's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Lidl Lietuva can edit or remove this page at any time.

Questions about Lidl

How much does Lidl Lietuva charge for a sponsored video?

Lidl Lietuva is the brand's own official channel and does not offer sponsored placements to third parties on Starbooked. Its content is produced for Lidl's own price and recruitment messages, so there is no standard per-video rate to quote.

What does Lidl Lietuva post about on YouTube?

The channel posts short clips, usually under 30 seconds, about price cuts on everyday groceries, weekly offers, new store openings and job recruitment for Lidl stores in Lithuania. Most videos are in Lithuanian and promote the retailer's own products and services.

How do I contact Lidl Lietuva for a brand deal?

Contact details unlock on Starbooked for $0.80. For Lidl Lietuva, that is the official route to the brand's marketing team. Boosted creators can be booked through Starbooked, but this channel is a retailer account rather than a creator open to third-party deals.

Similar creators

YouTube and other creators in grocery retail, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
롯데마트@lottemart_kr · KR
grocery retailkorean recipes34k350k$1400–280087
ICA@ica
grocery retailswedish comedy ads46k781k$3120–625073
riedis.lt@riedislt · LT
electric vehiclese-bikes1.7k399$150–25054
信義房屋人才招募@信義房屋人才招募 · TW
real estate careersjob recruitment1.4k1.2k$150–25050
Supermercados GADIS@gadis.supermercados · ES
grocery retailgalician food19k357$150–25036
Jobseeker Company@jobseeker.company · ID
job recruitmentindonesian workplace17k803$150–2509