Locked On Sooners - Daily Podcast On Oklahoma Sooners Football & Basketball
Locked On Sooners is a daily sports podcast from the Locked On Podcast Network hosted by John Williams and co-host Jay Smith, covering Oklahoma Sooners football and basketball. The show has 500 episodes with a daily cadence and typical length of about 30 to 40 minutes. Estimated downloads are 20,000 to 80,000 per episode, with a rate of $360 to $2,000 per episode for a host-read mid-roll.
Daily Oklahoma Sooners coverage reaching an engaged, passionate fan base
- Daily episodes across 500 installments keep the show top of mind for Sooners fans.
- Hosts John Williams and Jay Smith bring newsroom and insider credibility to the coverage.
- Apple Podcasts rating of 4.4 from 176 ratings signals a loyal listener base.
Brand fit report
Content
- Formats
- co-hosted banter, interview, news analysis
- Tone
- energetic, analytical
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 30 to 40 minutes
Audience
Commercial
- Brands seen
- Locked On Podcast Network
- Categories promoted
- None yet
- Affiliate links
- No
The Locked On advertising page cites live host-read ads and past case studies with ADT and 5-Hour Energy, but no sponsor mentions appear in the last 20 episode titles.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover football and basketball coverage with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | lockedonpodcasts.com/podcasts/locked-on-sooners/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1429054883 |
| RSS feed | feeds.simplecast.com/LbstJ5xj |
Benchmark score: 34 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| ALERT: Oklahoma Sooners Injury Update REVEALS Michael Fasusi, Eli Bowe | 2026-10-16 | 28 min |
| SEC SQUAD - The SEC has ELITE Matchups in Week 7 | How will Oklahoma d | 2026-10-15 | 39 min |
| Can the Kentucky Wildcats MAINTAIN Their SHOCKING Success Against Okla | 2026-10-15 | 34 min |
| Are the Oklahoma Sooners FINALLY Getting Healthy? | Brent Venables Dro | 2026-10-14 | 30 min |
| BREAKTHROUGH: Oklahoma Sooners Offensive Line to DOMINATE with Michael | 2026-10-13 | 31 min |
| Can the Oklahoma Defense Actually Carry This Team? | Will The Offense | 2026-10-12 | 25 min |
Last six episodes from the show's feed, latest 3 days ago, a new one about every 1 days.
Locked On Sooners podcast is the daily podcast that keeps you ahead of the games and the first to know the latest news, analysis, and insider info for the Oklahoma Sooners. Hosted by John Williams, the managing editor of The Sooners Wire at USA TODAY Sports and Jay Smith of Unfair Sports, the Locked On Sooners podcast provides your daily Oklahoma Sooners fix with expert opinions, big-name guests,…
About Locked On Sooners - Daily Podcast On Oklahoma Sooners Football & Basketball
Locked On Sooners is a daily podcast from the Locked On Podcast Network covering the Oklahoma Sooners football and basketball programs. Hosted by John Williams, managing editor of The Sooners Wire at USA TODAY Sports, with co-host Jay Smith, the show offers news, analysis, interviews and recaps. The feed lists 500 episodes with a daily cadence and typical runs of about 30 to 40 minutes.
According to Apple Podcasts, the show has 176 ratings with an average of 4.4, and listed since 2018. Listener figures are estimates, not published data: the audience is likely a passionate, mostly male Sooners fan base concentrated in the United States. Downloads are estimated at 20,000 to 80,000 per episode.
The network's advertising page describes live host-read ads. At an estimated $18 to $25 per 1,000 downloads, a host-read mid-roll would cost roughly $360 to $2,000 per episode, suited to sports and fan-focused brands seeking a Sooners audience.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Locked On Sooners - Daily Podcast On Oklahoma Sooners Football & Basketball can edit or remove this page at any time.
Questions about Locked On Sooners - Daily Podcast On Oklahoma Sooners Football & Basketball
How much does Locked On Sooners charge for a podcast sponsorship?
Based on an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll is roughly $360 to $2,000 per episode. Exact pricing depends on the network's current terms.
What is Locked On Sooners about?
Locked On Sooners is a daily podcast covering Oklahoma Sooners football and basketball, including news, injury updates, game analysis, interviews and recaps, hosted by John Williams and Jay Smith.
How do I contact Locked On Sooners about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.
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