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Mac Power Users

Podcast · relay.fm/mpu · EN
Hosted by David Sparks, Stephen Robles

Mac Power Users, hosted by David Sparks and Stephen Robles, covers Apple technology workflows through focused topics and guest interviews. The show has 869 episodes with a weekly cadence and typical episodes of 65 to 90 minutes. Estimated downloads are 20,000 to 80,000 per episode, with a host-read mid-roll rate of about $360 to $2,000 per episode.

Why brands sponsor Mac Power Users

Long-running Apple workflow show with a loyal, highly rated audience

  • 1,346 Apple Podcasts ratings with a 4.7 average, signaling an engaged listener base
  • Weekly episodes since 2009 give sponsors a durable, long-term placement
  • Guest interviews and deep dives on Mac and iOS tools suit software and hardware brands
Best forproductivity softwareApple accessories and hardwaredeveloper and creator tools
Watch forAudience is estimated from ratings, not published downloads; confirm figures before committing budget.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing85%
Business & Finance10%
Careers5%
Formats
co-hosted banter, interview, workflow deep dive
Tone
informative, conversational
Language
English
Production
Clean, edited audio
Typical length
65 to 90 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 70%: Apple ratings_count of 1,346 (1,000 to 5,000 band), 17-year-old show so no upward shift, Podcast Index popularity 9, weekly cadence, established Relay network hosting.
Audience asks aboutWhich Mac apps and launchers are worth usingHow new macOS and iOS releases change workflowsWhich tools and setups guests recommend for productivity
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
25%women
75%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description and episode titles contain no named sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Feed is not flagged explicit (explicit: 0); titles such as 'The Friday Incident' and 'I Have Contraband' are not clearly suggestive, so profanity is rated medium as a precaution.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 91 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence43 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 8 days ago, a new one about every 7 days.

Learn about getting the most from your Apple technology with focused topics and workflow guests. Creating Mac Power Users since 2009, one conversation at a time. Hosted by David Sparks and Stephen Robles.
Mac Power Users's own show description from the podcast feed

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About Mac Power Users

Mac Power Users is a long-running Apple technology podcast from Relay, hosted by David Sparks and Stephen Robles, according to the feed and the show's website at relay.fm/mpu. Each episode focuses on getting more from Apple technology through workflow-driven topics and guest conversations, with 869 episodes published on a weekly cadence since 2009. Typical episodes run 65 to 90 minutes.

Apple Podcasts lists 1,346 ratings with a 4.7 average. Based on those ratings and the show's age and weekly schedule, listener numbers are estimated at 20,000 to 80,000 downloads per episode, with an audience that is likely to skew toward Mac and iOS power users. The feed shows no sponsor mentions, so no existing sponsors are named.

A host-read mid-roll is estimated at about $360 to $2,000 per episode on the rate basis of $18 to $25 per 1,000 estimated downloads. That range suits software, productivity, and Apple accessory brands seeking a technically engaged audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Mac Power Users can edit or remove this page at any time.

Questions about Mac Power Users

How much does Mac Power Users charge for a podcast sponsorship?

Based on estimated downloads of 20,000 to 80,000 per episode, a host-read mid-roll is roughly $360 to $2,000 per episode. Final pricing depends on the host's terms and the format.

What is Mac Power Users about?

Mac Power Users covers Apple technology and workflows, featuring focused topics and guest interviews. It has been published weekly since 2009 and is hosted by David Sparks and Stephen Robles.

How do I contact Mac Power Users about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

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