Starbooked

Manager Tools is a weekly business podcast hosted by Mike Auzenne that gives professionals specific, actionable steps for becoming more effective managers and leaders. The show has 993 episodes since 2005 and typical episodes run in the 20 to 40 minute range (duration not in feed). Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate of $360 to $2,000 per host-read mid-roll ad. A long-running management series with several past business award wins.

Why brands sponsor Manager Tools

Weekly management training audience with two decades of archive and strong ratings

  • 993 episodes since 2005 with a weekly release cadence
  • Apple Podcasts rating of 4.6 from 1,238 ratings
  • Won Best Business Podcast awards in 2006, 2007, 2008 and 2012
Best formanagement training softwareexecutive coaching servicesbusiness book launches
Watch forDownload estimates are inferred from ratings, not published, and episode length is not in the feed.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Careers30%
Formats
solo monologue, co-hosted discussion, multi-part series
Tone
practical, direct
Language
English
Production
Clean, edited audio
Typical length
duration not available in feed

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple Podcasts ratings_count of 1,238 places the show in the 1,000 to 5,000 band (20,000 to 80,000 downloads), with a 993-episode back catalogue, weekly cadence and Podcast Index popularity of 9 supporting the upper part of that band; the show is over five years old so no band shift applies.
Audience asks abouthow to give effective feedback to direct reportshow to run better meetingshow to coach team members on career development
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
40%women
60%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description links only to the show's own website and funding links are empty.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Feed is not flagged explicit and recent titles cover workplace management topics only.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 98 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

Tired of management theory? Want to learn specific skills to help improve your management performance? Then Manager Tools is the podcast for you! Manager Tools is a weekly business podcast focused on helping professionals become more effective managers and leaders. Each week, we discuss specific actions for professionals to take to achieve their desired management and career objectives. Manager…
Manager Tools's own show description from the podcast feed

Do you make Manager Tools? Claim or remove this page.

About Manager Tools

Manager Tools is a weekly business podcast hosted by Mike Auzenne that focuses on helping professionals become more effective managers and leaders. Each episode discusses specific actions listeners can take to reach their management and career goals, and the show's own description says it has won Best Business Podcast awards in 2006, 2007, 2008 and 2012, plus a People's Choice Award in 2008.

The show has 993 episodes in its feed, with the first released in July 2005 and a current cadence of one episode every seven days. Episode lengths are not present in the feed. Apple Podcasts shows a 4.6 average rating from 1,238 ratings, and the show is listed under Management, Business and Careers.

Listeners are estimated, not measured, to number roughly 20,000 to 80,000 per episode, and the audience skews toward professionals aged 25 to 44 in the United States. No sponsors are named in the feed. Based on the estimated audience, a host-read mid-roll is estimated at $360 to $2,000 per episode, suited to management training tools, coaching services and business book launches. Source: the show's RSS feed, its website and Apple Podcasts.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Manager Tools can edit or remove this page at any time.

Questions about Manager Tools

How much does Manager Tools charge for a podcast sponsorship?

Manager Tools has no published rate card. Based on estimated downloads of 20,000 to 80,000 per episode, a host-read mid-roll is estimated at $360 to $2,000 per episode.

What is Manager Tools about?

Manager Tools is a weekly business podcast for professionals who want to become better managers and leaders. Each episode covers specific actions for management and career goals, with a catalogue of 993 episodes.

How do I contact Manager Tools about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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