Flo Mehlschmiede (@mehlschmiede), a German bakery master based in Germany, makes baking tutorials for home bakers, from bread and rolls to pastries and seasonal treats. The channel has about 57,100 subscribers and a median of roughly 6,600 views per video, posting about every two weeks. Brand deals run around $150 to $250 per video.
German bread and pastry tutorials with a loyal home-baking audience
- About 57,100 subscribers and a median of roughly 6,600 views per video.
- Top uploads reached 197,100 views, showing strong viral reach on baking topics.
- Recipe-led videos suit kitchen equipment, flour, and baking-ingredient brands.
Brand fit report
Content
- Formats
- recipe tutorial, technique explainer, seasonal bake, short-form recipe clip
- Tone
- instructive, friendly
- Language
- German
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 4 to 8 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; the channel metadata flags affiliate links, and the website promotes a shop and a support option.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles such as 'Ich bekomme Bayernverbot!' are light, with no concerning content flagged.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 57k | 6.6k | 10 |
Benchmark score: 36 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Schwäbische Dinnete mit Dinkel – so wird's richtig knusprig! · 12k views
▶Ich bekomme Bayernverbot! 🥨 · 6.4k views
▶Weißwurst + Brezel + Käse 😳 | Oktoberfest-Snack selber mach · 6.8k viewsLast three uploads, latest 7 days ago.
Die Mehlschmiede ist Euer Kanal für alles, rund um das Thema BACKEN. Vom Profi für zuhause. Ich bin Flo, Bäckermeister und Brot-Sommelier. Ich liebe einfach backen! Ob beruflich oder auch privat. Meine Profi-Tipps möchte ich an Euch weitergeben, damit die perfekten Gebäcke auch daheim in Eurer Haushaltsküche gelingen. Jeden zweiten Donnerstag um 17 Uhr gibt es ein neues Video. Egal ob Brot, Brötchen oder Süßes, das richtige Equipment oder saisonale Leckereien. Wir reden über alles :-) Abonniert jetzt meinen Kanal und aktiviert die Benachrichtigungen, um immer auf dem Laufenden zu bleiben!
About Mehlschmiede
Die Mehlschmiede, run by Flo, a Bäckermeister and bread sommelier according to his website, is a German YouTube channel with tutorials on bread, rolls, pastries, and seasonal baking. Videos are mostly 4 to 8 minutes long and combine professional tips with home-kitchen practicality, with a recipe library on the website.
The audience is estimated to be German-speaking home bakers, mostly in Germany, with a broad age spread skewing toward adults over 25. Recent median views sit near 6,600 per video, so the channel offers a steady, loyal reach rather than massive spikes.
Brand work is limited so far, with no sponsorships found in the last 50 videos. Estimated rates run $150 to $250 per video, which at a median of roughly 6,600 views works out to about $20 to $35 CPM, compared with the $10 typical for paid ads. Kitchen and baking brands looking for engaged, instructional placements should consider it.
Written from Mehlschmiede's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Mehlschmiede can edit or remove this page at any time.
Questions about Mehlschmiede
How much does Mehlschmiede charge for a sponsored video?
Mehlschmiede's estimated rate is $150 to $250 per sponsored video, based on a median of about 6,600 views per upload. That works out to roughly $20 to $35 CPM, above the $10 to $30 typical for paid ads. Contact details unlock on Starbooked for $0.80.
What does Mehlschmiede post about on YouTube?
Mehlschmiede posts German-language baking tutorials covering bread, rolls, pastries, cakes, and seasonal treats such as Easter bread. Videos explain techniques and equipment for home kitchens, often with a professional baker's tips and recipe downloads on the website.
How do I contact Mehlschmiede for a brand deal?
The channel lists a business email on its About page and links to its website. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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