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MGoBlog: The MGoPodcast

Podcast · mgoblog.podbean.com · EN
Hosted by Brian Cook, Seth Fisher, David Nasternak, Alex Drain

The MGoPodcast, published by MGoBlog, covers University of Michigan sports with hosts Brian Cook, Seth Fisher, David Nasternak and Alex Drain, alongside football, hockey and history shows. The feed holds 100 episodes released about every two days, typically 70 to 150 minutes long. Estimated downloads are roughly 5,000 to 25,000 per episode, implying an estimated $90 to $625 per host-read mid-roll.

Why brands sponsor MGoBlog: The MGoPodcast

Long-running Michigan sports show with a loyal, engaged fan base

  • Nearly 1,000 Apple ratings averaging 4.7 stars across a show listed since 2009.
  • Updated roughly every two days with episodes typically 70 to 150 minutes long.
  • Multiple shows under one brand, including football, hockey and a radio roundtable.
Best forlocal Michigan businessessports apparel and fan merchandiseticketing and hospitality
Watch forHumor is crude at times, so brand-safety review of creative is advisable.

Brand fit report

Content

Topics, IAB taxonomy
Sports90%
Hobbies & Interests10%
Formats
co-hosted banter, roundtable discussion, call-in show
Tone
irreverent, opinionated
Language
English
Production
Clean, edited audio
Typical length
40 to 150 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment65/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 926 Apple ratings (band of 200 to 1,000 ratings maps to 5,000 to 25,000 downloads), a show listed since 2009, daily Apple updates, and a multi-show network format with a regional radio partner.
Audience asks aboutWhat is the latest Michigan football result and recruiting news?How do Michigan hockey games and season outlook look?Which Michigan teams and players are being analyzed this week?
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
25%women
75%men
Countries
🇺🇸 United States90%
🇨🇦 Canada3%
🇬🇧 United Kingdom2%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the description names no sponsors and the show has no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Titles such as 'Try To Think About Your Children' and 'Iowa is French for Iowa' suggest crude sports humor; the feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 77 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence29 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

MGoBlog’s channel featuring the very professional, very visual, podcast with Brian Cook, Seth Fisher, David Nasternak, and Alex Drain, plus The Teams history podcast with Seth and Dr. Sap, The Michigan Hockeycast, the MGoBlog Roundtable on WTKA.
MGoBlog: The MGoPodcast's own show description from the podcast feed

Do you make MGoBlog: The MGoPodcast? Claim or remove this page.

About MGoBlog: The MGoPodcast

The MGoPodcast is published by MGoBlog, a long-running University of Michigan sports site, and hosted by Brian Cook, Seth Fisher, David Nasternak and Alex Drain according to the show's feed. The network includes football, hockey and history programs, with a regional roundtable on WTKA. The feed lists 100 episodes released about every two days, with a median length of roughly 77 minutes.

According to Apple Podcasts, the show holds 926 ratings averaging 4.7 stars, with 820 of them five-star. Listeners are estimated to be Michigan sports fans, mostly in the United States, though this is an estimate rather than measured data. No sponsors are named in the feed.

Estimated at roughly 5,000 to 25,000 downloads per episode, the show's host-read mid-roll would cost an estimated $90 to $625 per episode. It suits local Michigan businesses and sports merchandise brands seeking an engaged regional audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. MGoBlog: The MGoPodcast can edit or remove this page at any time.

Questions about MGoBlog: The MGoPodcast

How much does MGoPodcast charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll would be roughly $90 to $625 per episode. Contact the show for a confirmed rate.

What is MGoPodcast about?

MGoPodcast covers University of Michigan sports, mainly football and hockey, with hosts discussing games, recruiting and team news in long-form conversational episodes.

How do I contact MGoPodcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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