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MILO Philippines

@milophilippines1689 · PH · EN

MILO Philippines (@milophilippines1689) is the official YouTube channel of the Philippine chocolate malt drink brand MILO, run from the Philippines. It posts mostly short vertical ads and basketball training clips, with about 94,000 subscribers and a median of roughly 395,000 views per video. Uploads run around 27 per year, and a typical sponsored integration is priced at $4,000 to $8,000 per video.

Why brands book MILO

Family-safe Philippine sports audience with proven view reach

  • Median of roughly 395,000 views per video across 171 uploads
  • Several recent spots exceeded 20 million views, showing strong reach potential
  • Basketball drill series averages about 300,000 views per episode
Best foryouth sports equipmentfamily nutrition productsPhilippine regional awareness campaigns
Watch forThis is a corporate brand channel, so audience overlaps with its own marketing and may feel less independent.

Brand fit report

Content

Topics, IAB taxonomy
Sports55%
Food & Drink25%
Family & Parenting20%
Formats
short vertical brand spots, long-form basketball drill tutorials, athlete story ads
Tone
energetic, inspirational
Language
English
On camera
Yes, talking head
Production
Studio quality
Typical length
under 20 seconds for shorts, 3 to 8 minutes for drill videos

Audience

Commercial intent30/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks abouthow to improve basketball fundamentalshow to get a child into sports programswhat MILO Triple Advantage contains
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
55%women
45%men
Countries
Philippines90%
🇺🇸 United States3%
Other7%
LanguagesEnglish 85%Filipino 12%Cebuano 3%

Commercial

22%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
MILO
Categories promoted
children's nutrition, sports drinks and malt beverages, youth sports
Affiliate links
No

Multiple 2026 videos such as 'This is #MyMILOStory' and 'Taste the more delicious MILO (vs. previous recipe)' carry ASC reference codes and brand promotion, though channel-wide sponsorship disclosure is limited.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is brand-produced sports and family material with no flagged themes; 'MILO Galing ng Pilipinas' carries a national pride theme but no controversial content was found.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube94k395k0

Benchmark score: 69 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform19 / 20

Recent videos

Last three uploads, latest 112 days ago.

Hi, Champions! Welcome to the official YouTube channel of MILO Philippines! MILO has always been about nourishing kids and nurturing dreams. Our purpose is to provide kids with nutritious Champion Energy and inspire them to succeed in sports and in life. We want to make sure that kids are on the road to greatness and show them what Champions are made of. Through our videos, learn what we're all about, what we do, and our goal for Champions like you. No matter who you are or where you come from, we want to help you unleash the #ChampionEnergy within! Let the #WinningEnergy bring out the best
MILO Philippines's own profile description on YouTube

Are you MILO Philippines? Claim or remove this profile.

About MILO Philippines

MILO Philippines is the official YouTube channel of the MILO brand in the Philippines. It posts short ads built around the Triple Advantage message, athlete stories under the #MyMILOStory hashtag, and long-form basketball training drills produced with BEST Center Sports Inc. Uploads are irregular, with about 27 videos in the last year.

The audience is estimated to be mostly Filipino parents and adults aged 25 to 44, with a smaller share of youth athletes. Viewers likely arrive through sports content and family-oriented brand spots, and many watch on mobile. These figures are estimates and are not platform-verified.

Brands in children's nutrition, youth sports, and Philippine consumer goods may find this channel useful. At an estimated $20 to $35 CPM, sponsored placements here cost more per view than typical paid ads at $10 CPM, so booking is most justified for campaigns that need high-volume regional reach.

Written from MILO Philippines's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MILO Philippines can edit or remove this page at any time.

Questions about MILO

How much does MILO Philippines charge for a sponsored video?

Based on a median of about 395,000 views, a sponsored integration is estimated at $4,000 to $8,000 per video, since the channel's short-form share is above 50 percent. That rate is an estimate built from channel metrics and is not a published price.

What does MILO Philippines post about on YouTube?

The channel posts short brand ads about MILO's Triple Advantage, athlete stories under #MyMILOStory, and long basketball drill tutorials made with BEST Center Sports Inc. Most content is in English, with some Filipino and Cebuano.

How do I contact MILO Philippines for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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