Starbooked

渡辺美優紀

@miyukichan919 · JP · JA

Miyuki Watanabe (@miyukichan919) is a Japanese former idol who posts lifestyle, beauty, travel and dance videos on her 100,000-subscriber YouTube channel. Her long-form videos median about 34,000 views, uploads run roughly once a month, and a sponsored integration is priced at $20 to $35 per 1,000 median views, or about $690 to $1,205 per video.

Why brands book 渡辺美優紀

Japanese beauty and lifestyle viewers with a 372,820-view dance video to prove reach

  • Median long-form views of about 34,000 make a $690 to $1,205 integration a CPM of $20 to $35, versus $10 to $30 for paid ads.
  • Sponsor history covers haircare, beauty clinics and cosmetics, so beauty brands have precedent on this channel.
  • Three uploads in the last 90 days and a 2.1% engagement rate suggest an active, responsive audience.
Best forJapanese beauty and skincare launchessubscription and haircare campaigns
Watch forSponsored content is rare (8 percent of recent videos), and her audience is Japanese-speaking only.

Brand fit report

Content

Topics, IAB taxonomy
Beauty40%
Lifestyle35%
Music15%
Travel10%
Formats
vlog, product haul, dance cover, Q&A
Tone
cheerful, personal
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 20 minutes for vlogs, under 60 seconds for dance covers and Shorts

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.1%
Likes and comments per view on recent videos
Audience asks aboutwhich skincare and cosmetics she useswhere to buy items shown in haulsher daily routine for diet, exercise and sleep
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
85%women
15%men
Countries
🇯🇵 Japan90%
LanguagesJapanese 100%

Commercial

8%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
LinonQoo10Cafe de CuisineGinza Fine CareMedulla
Categories promoted
haircare, online shopping, cosmetic devices, beauty clinics, subscription beauty products
Affiliate links
No

The video '【質問コーナー🎀】動かない夫を動かす方法/理想の恋愛etc...' carries a #PR tag and names Linon as sponsor, and '【美容VLOG】可愛くなる為にやってること' is marked as sponsored by MFC for a Ginza Fine Care hair removal offer.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions are about beauty, food, travel and music with no flagged content; the Q&A video covers dating advice in a general way.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube100k34k3
X–––
Instagram–––

Benchmark score: 66 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers43 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform20 / 20

Recent videos

Last three uploads, latest 14 days ago.

幼少期から愛読書はニュートン。日々,哲学や生命,無限に広がる宇宙について考えぬいてきたアイドルみるきーこと渡辺美優紀が好きなことを投稿します🪐『哲学者みるき。』をお楽しみ下さい🌏 HP  http://miyukiwatanabe.jp/ Instagram https://instagram.com/miyukichan919?igshid=1tif64d2ahwsm X  https://twitter.com/miyukiofficial9?s=21 TikTok  https://vt.tiktok.com/ZSd9c4HF5/
渡辺美優紀's own profile description on YouTube

Are you 渡辺美優紀? Claim or remove this profile.

About 渡辺美優紀

Miyuki Watanabe (@miyukichan919) is a Japanese former idol, described on her website as a writer and performer whose interests include philosophy and astronomy, who posts on YouTube under the name ちゃぷちゃぷらんど. Her channel mixes beauty routines, product hauls, city vlogs, Q&A videos and K-pop dance covers. Per her site, her commercial work includes magazine features in beauty titles. Figures here are from public YouTube data.

The channel has about 100,000 subscribers and 18.9 million lifetime views across 124 uploads. Median long-form views are about 34,000, and recent videos range from roughly 14,000 to 42,000. Uploads run around nine a year, so brands should plan for a monthly cadence. Long-form videos are the core of the channel, with Shorts making up about a third of uploads.

Viewers are estimated to be mostly Japanese women aged 25 to 34 interested in beauty and everyday routines. Sponsored integrations are priced at roughly $20 to $35 per 1,000 median views, which is $690 to $1,205 per long-form video, a CPM comparable to or above the $10 to $30 typical for paid ads. Japanese beauty, haircare and subscription brands looking for a trusted voice should book her.

Written from 渡辺美優紀's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 渡辺美優紀 can edit or remove this page at any time.

Questions about 渡辺美優紀

How much does Miyuki Watanabe charge for a sponsored video?

Based on her median long-form views of about 34,000, a sponsored integration is estimated at $690 to $1,205 per video. Rates are set by the creator, so confirm the final price directly. The estimate uses a $20 to $35 per 1,000 median views rule.

What does Miyuki Watanabe post about on YouTube?

She posts vlogs about daily life, beauty and skincare routines, product hauls, travel in Japan and Korea, Q&A videos and K-pop dance covers. Her content is in Japanese. Recent videos include a skincare and supplement routine and a Muji shopping haul.

How do I contact Miyuki Watanabe for a brand deal?

Her public website lists business contact through a form and an email address for urgent work. Full contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

Similar creators

YouTube and other creators in japanese lifestyle, ranked by score.