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ML Soul of Detroit

Podcast · www.mlsoulofdetroit.com · US · EN
Hosted by M.L. Elrick

ML Soul of Detroit, hosted by investigative reporter M.L. Elrick, covers Detroit news, politics, sports and music commentary with a long and short form mix. The show has 300 episodes, released weekly, typically about 70 minutes long. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode.

Why brands sponsor ML Soul of Detroit

Detroit news commentary with 628 Apple ratings averaging 4.7 stars

  • Weekly episodes of roughly 70 minutes build a steady, returning listener base
  • Covers local politics, news and sports where Detroit audiences are highly engaged
  • Apple rating average of 4.7 across 628 ratings signals a loyal audience
Best forlocal Detroit businessessports and media brands
Watch forExplicit language and irreverent tone may not suit family or conservative brand positioning.

Brand fit report

Content

Topics, IAB taxonomy
News45%
Politics25%
Sports15%
Music10%
Society & Culture5%
Formats
co-hosted banter, interview, solo monologue
Tone
irreverent, investigative
Language
English
Production
Clean, edited audio
Typical length
60 to 80 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 45%: 628 Apple ratings (band 200 to 1,000 mapped to 5,000 to 25,000), 300 episodes, weekly cadence, mid production, and a Podcast Index popularity of 5.
Audience asks aboutWhat is happening in Detroit city hall and the mayor's officeWhich local news stories are being overlooked or misreportedWhat are the inside stories behind Detroit sports and music
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
35%women
65%men
Countries
🇺🇸 United States92%
🇨🇦 Canada3%
Other5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

Funding links to PayPal and Patreon appear on the website, but no sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adultmedium
Drugslow
Violencelow
Politicsmedium

The feed is flagged explicit and titles such as 'Screwing, Dealing, & Running' and 'Putting the FUN in Funerals' signal strong language and adult humor.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 93 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

News, views, inside stories -- long AND short -- all well-told.
ML Soul of Detroit's own show description from the podcast feed

Do you make ML Soul of Detroit? Claim or remove this page.

About ML Soul of Detroit

ML Soul of Detroit is a weekly news and commentary podcast hosted by investigative reporter M.L. Elrick, according to the show's website. Episodes run a median of about 70 minutes and cover Detroit politics, news, sports and music, with 300 episodes in the feed since January 2021.

The website describes Elrick as a Pulitzer Prize and Emmy Award winning reporter for Fox 2 News who previously worked at the Detroit Free Press. The show is rated 4.7 stars from 628 Apple Podcasts ratings, according to Apple Podcasts data.

Listeners are estimated at 5,000 to 25,000 per episode based on Apple rating counts and cadence, not published figures. The show carries no sponsors in the feed and is funded through donation and Patreon links, and rates of $90 to $625 per episode would suit Detroit-focused local brands and media advertisers.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. ML Soul of Detroit can edit or remove this page at any time.

Questions about ML Soul of Detroit

How much does ML Soul of Detroit charge for a podcast sponsorship?

Estimated host-read rates are $90 to $625 per episode, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per thousand. Exact pricing is set directly by the show.

What is ML Soul of Detroit about?

It is a weekly Detroit news and commentary podcast hosted by M.L. Elrick, covering local politics, news, sports and music in long and short episodes.

How do I contact ML Soul of Detroit about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

Similar creators

Podcast and other creators in detroit news, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
CBS Detroit@cbsdetroit · US
local newsdetroit news71k1.2k$150–25046