Mobbin (@mobbindesign), a design-focused YouTube channel with about 35,000 subscribers and roughly 11,000 median views per video, publishes long-form studies of real app and web interfaces, onboarding flows and paywalls. It uploads about 10 videos a year, and sponsored integrations are estimated at $300 to $1,000 per video. Country not stated in the channel data.
Design-literate B2B app audience, with a 381K-view onboarding study
- Median views of about 11,000 per video, with the top recent study reaching 381,000 views
- Long-form videos average about 5 to 10 minutes, giving room for a native integration
- At $20 to $35 CPM, a 11,000-view median implies roughly $220 to $385 per video, compared with the $10 to $30 CPM typical of paid ads
Brand fit report
Content
- Formats
- data-driven case study, interview with founders and experts, short-form design teardown
- Tone
- analytical, curious
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- 5 to 15 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover app design, paywalls and onboarding with no sensitive content flagged.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 50 / 100
Public rule, same for everyone. How it works.
Recent videos
▶We Studied 393 Cancel Flows. This Wins People Back. · 20k views
▶He Spent $1M on A/B Tests. Here's What Won. · 170k views
▶He Tested 4,700 Paywalls. These Won. · 8.8k viewsLast three uploads, latest 3 days ago.
Where teams and agents find designs that work. This channel is for people who care about why some products hold up in the real world, while others just...look good. We study what’s been shipped, tested, and proven, the decisions behind great design, and why they work. Because in a world where anything can be generated, taste is knowing what’s worth building. This is where we stay curious. — Mobbin Find us on: https://www.instagram.com/mobbindesign https://x.com/mobbin
About Mobbin
Mobbin (@mobbindesign) is a YouTube channel that studies real-world product design, drawing on a library of published app and web screens. It posts long-form analyses of onboarding flows, paywalls, dashboards and retention mechanics, often built around large sample sizes such as thousands of screens or flows. Recent uploads have included interviews with app founders and growth experts, plus short design teardowns.
The channel has about 35,000 subscribers and a median of roughly 11,000 views per video, with its most successful studies reaching several hundred thousand views. Uploads run at about ten videos per year. The audience is estimated, not measured, to be mostly product designers, founders and growth marketers aged 25 to 44, concentrated in the United States and the United Kingdom.
The channel has no sponsorships in its recent history. Based on median views, an integration would likely cost $220 to $385 per video, which is about $20 to $35 CPM. That compares with $10 to $30 CPM for paid ads. Brands selling design tools, analytics or subscription software aimed at product teams should consider booking it.
Written from Mobbin's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Mobbin can edit or remove this page at any time.
Questions about Mobbin
How much does Mobbin charge for a sponsored video?
Based on a median of about 11,000 views, a sponsored integration is estimated at roughly $300 to $1,000 per video on Starbooked's rate rule. The rate is an estimate that depends on the format and the scope of the integration.
What does Mobbin post about on YouTube?
Mobbin posts studies of real product design, including onboarding flows, paywalls, dashboards and streaks. Videos are usually built on large sample sizes of screens or apps, and some include interviews with founders and growth experts.
How do I contact Mobbin for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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