MoNomad / OUTDOOR × MINIMAL × LIFE
MoNomad (@monomad), a Japanese creator based in Nagano who posts as nike, makes outdoor, minimal and everyday-gear reviews with about 20,000 subscribers and roughly 7,400 median views per video. Uploads run about one video a week, and sponsored integrations are quoted at $150 to $250 per video.
Japanese minimal-outdoor reviewer with a loyal backpack-focused audience
- About 20,000 subscribers and 7,400 median views per video
- Co-developing a backpack with Elecom, a credible hardware tie-in
- Long-form reviews around 15 minutes hold attention for product storytelling
Brand fit report
Content
- Formats
- product review, long-form vlog, best-of roundup, comparison video
- Tone
- calm, detailed
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 8 to 20 minutes, with occasional Shorts under 90 seconds
Audience
Commercial
- Brands seen
- ElecomMakuake
- Categories promoted
- backpacks and bags, tech accessories, outdoor apparel, wallets and leather goods
- Affiliate links
- Yes
The video '【エレコム共同開発】渾身の3rdサンプル！原点回帰で軽さにこだわったら至高のスペックに…' is co-developed with Elecom, and '【国内初上陸】Black Voyage Zephyr Essential' promotes a Makuake crowdfunding campaign.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is product reviews and outdoor lifestyle vlogs with no flagged themes across the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 60 / 100
Public rule, same for everyone. How it works.
Recent videos
▶開発中のバックパックと散歩しつつ外作業Vlog｜軽さは正義｜EDC Daypack · 6.5k views
▶【国内数量限定】WEXLEY STEM PRO 人気シリーズに上位モデルが登場！撥水グレインレザーとコーデュラバリスティ · 13k views
▶【エレコム共同開発】渾身の3rdサンプル！原点回帰で軽さにこだわったら至高のスペックに… · 30k viewsLast three uploads, latest 1 days ago.
ご視聴ありがとうございます！ nike(ニケ)です。 ************** MoNomad ************** MoNomad｜OUTDOOR × MINIMAL × LIFE FASHION / GADGET / ACCESSORIES 都市⇄自然派なライフスタイルを支える デザイン＆機能美なアイテムを紹介 「身の回りに語りたくなるモノを。」 📍Nagano, Japan ☆☆☆☆ FOLLOW ME ☆☆☆☆ ▪All SNS/Web https://lit.link/monomad ▪ブログ / MoNomad https://monopolis-sai.com/ ▪Instagram https://www.instagram.com/nik_stk/ 【Contact】 ※各SNS、またはブログ記事下のフォームよりお願いします。 https://monopolis-sai.com/contact/
Are you MoNomad / OUTDOOR × MINIMAL × LIFE? Claim or remove this profile.
About MoNomad / OUTDOOR × MINIMAL × LIFE
MoNomad is a Japanese YouTube channel run by a creator who posts as nike and is based in Nagano. Videos cover outdoor gear, minimal everyday carry, backpacks, leather goods and Apple products, usually as long-form reviews and comparisons, with occasional Shorts. According to the creator's website, the channel is described as OUTDOOR × MINIMAL × LIFE and is tied to a brand-review blog.
With about 20,000 subscribers and a median of roughly 7,400 views per video, the audience is estimated to be mostly Japanese viewers in their late twenties to forties who research gear before buying. Uploads run about one video a week. Recent work includes a co-developed backpack with Elecom and a crowdfunding promotion for Black Voyage.
Brands looking for Japan-market backpack and outdoor-apparel reach should consider this channel. Sponsored integrations are quoted at $150 to $250 per video, which works out to roughly $20 to $35 CPM on median views, compared with $10 to $30 CPM typical for paid ads.
Written from MoNomad / OUTDOOR × MINIMAL × LIFE's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MoNomad / OUTDOOR × MINIMAL × LIFE can edit or remove this page at any time.
Questions about MoNomad
How much does nike (MoNomad) charge for a sponsored video?
Sponsored integrations are quoted at $150 to $250 per video, based on a median of about 7,400 views per long-form upload. That works out to roughly $20 to $35 CPM, which is higher than the $10 to $30 typical for paid ads, so the value depends on how well the audience matches your product.
What does nike (MoNomad) post about on YouTube?
The channel covers outdoor gear, minimal everyday carry, backpacks, leather accessories, Apple products and fashion, mostly as long-form reviews and comparisons in Japanese. Recent uploads include a co-developed backpack with Elecom and a Black Voyage travel bag review.
How do I contact nike (MoNomad) for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, and the creator's website also lists a contact form and email address for business inquiries.
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