MrLonelyDK

@mrlonelydk · DK · EN

indie game dev unity tutorials game devlogs food shooter games

MrLonelyDK (@mrlonelydk) is a Danish indie game developer who makes and documents Unity games, mostly first-person shooters and roguelites with a food theme. The channel has about 6.6 thousand subscribers and a median of roughly 8 thousand views per video. It uploads about once a month, and sponsored rates run $150 to $250 per video.

Why brands book MrLonelyDK

Indie game dev channel with engaged viewers and steady devlog growth

Median of about 8,100 views per video across the last 30 uploads
Shorts make up 18% of uploads, with a 5% engagement rate on long-form
Recent Shorts reach about 1,200 to 2,900 views each

Best forgaming hardware or accessoriesgame engines and developer toolsindie game marketplace or publisher promotion

Watch forUpload pace is slow, about 11 videos a year, so one sponsor slot may take weeks to fill.

Brand fit report

Content

Topics, IAB taxonomy

Video Gaming70%

Technology & Computing30%

Formats: devlog series, game trailers, game jam videos, YouTube Shorts
Tone: playful, self-deprecating
Language: English
On camera: No, voiceover and b-roll
Production: Phone, natural light
Typical length: 6 to 12 minutes

Audience

Commercial intent15/100

Comments asking for links, prices or where to buy

Sentiment75/100

Estimated from titles, descriptions and engagement

Engagement5.1%

Likes and comments per view on recent videos

Audience asks abouthow was the game built in Unityhow long did the project takewhere can I wishlist or play the game

Age

35%18-24

40%25-34

15%35-44

10%45+

Gender

20%women

80%men

Countries

🇺🇸 United States25%

🇬🇧 United Kingdom10%

🇩🇰 Denmark5%

LanguagesEnglish 95%Danish 5%

Commercial

0%of the last 50 videos were sponsored

None seenno sponsored videos in the last 50

Brands seen: None yet
Categories promoted: None yet
Affiliate links: No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow

Adultlow

Drugslow

Violencemedium

Politicslow

Family friendly
Gameplay involves stylized shooting of food-themed enemies in devlog titles such as 'Adding Weapons to my CoD Zombies Game! | Devlog 5', which is cartoonish rather than graphic.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

Platform	Followers	Median views	Uploads, 90d
YouTube	6.6k	8.1k	1

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50

Activity Uploads in the last 90 days1 / 30

Reach Followers on the main platform1 / 20

Recent videos

▶Wishlist now, Join Discord in bio! #pvz #plantsvszombies · 2.9k views

▶Adding Weapons to my CoD Zombies Game! | Devlog 5 · 15k views

▶Wishlist now, Join Discord in bio! #pvz #plantsvszombies · 1.4k views

Last three uploads, latest 86 days ago.

Making games for the fun of it Email - mrlonelygamedev@gmail.com

MrLonelyDK's own profile description on YouTube

Are you MrLonelyDK? Claim or remove this profile.

About MrLonelyDK

MrLonelyDK is a Danish indie developer who posts devlogs, game jam projects and short gameplay clips about making games in Unity. The channel is built around a series of food-themed shooters, including Terror-Fried, Left 2 Fry and BeanWars, and the videos show the build process from prototype to release. Uploads are irregular, averaging about one long-form video a month alongside Shorts that promote wishlists and a Discord community.

Viewers are estimated to be mostly English-speaking, aged 18 to 34, and interested in indie game development and Unity. Median long-form views sit around 8,000 per video, with a few breakout videos reaching over 100,000. Sponsored integrations are priced at $150 to $250 per video, which works out to roughly $20 to $30 CPM against the typical $10 paid-ad CPM.

This channel suits game engines, developer tools and indie publishers who want a focused audience of people making or buying small games.

Written from MrLonelyDK's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. MrLonelyDK can edit or remove this page at any time.

Questions about MrLonelyDK

How much does MrLonelyDK charge for a sponsored video?

MrLonelyDK's sponsored integrations are estimated at $150 to $250 per video, based on a median of about 8,100 views and a CPM of $20 to $35 per 1,000 views. Rates are estimates and the creator sets final pricing during outreach.

What does MrLonelyDK post about on YouTube?

MrLonelyDK posts Unity game devlogs, game jam projects and gameplay trailers, mostly food-themed shooters and roguelites. Videos are usually six to twelve minutes, with Shorts promoting wishlists and the Discord server.

How do I contact MrLonelyDK for a brand deal?

The creator's contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check their profile for boost status before reaching out.

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