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München (@muenchende) is the official city portal channel for Munich, Germany. It posts short city guides and Olympic bid clips, with about 7,700 subscribers and roughly 3,300 median views per video. Uploads are sporadic, around five a year. Sponsored integrations are not offered, and the channel does not sell advertising placements.

Why brands book München

Official Munich city channel reaching German-speaking travel audiences

  • About 7,700 subscribers and 363,000 lifetime views across 26 videos
  • Median 3,300 views per video, with the top recent bid clip at 100,526 views
  • Strong fit for Munich-based tourism, hospitality and event sponsors
Best fordestination tourismlocal hospitality partnerships
Watch forMunicipal channel with no sponsorship history; commercial deals are unlikely and may be restricted.

Brand fit report

Content

Topics, IAB taxonomy
Travel60%
Sports25%
Business and Finance15%
Formats
short vertical clips, narrated landmark tours, event recap clips
Tone
informative, civic
Language
German
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.3%
Likes and comments per view on recent videos
Audience asks aboutWhat are the top sights to visit in Munich?How do I get to Schloss Nymphenburg or the Olympiapark?What is the plan for the Munich Olympic bid?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
50%women
50%men
Countries
🇩🇪 Germany85%
🇦🇹 Austria5%
🇨🇭 Switzerland3%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Official municipal content on tourism and the Olympic bid; the bid topic carries mild political framing (e.g. 'Mein olympischer Traum - Olympiabewerbung München 20XX').

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7.7k3.3k0

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 114 days ago.

Videos des offiziellen Stadtportals muenchen.de für die Landeshauptstadt München: Impressum: Betreibergesellschaft Portal München Betriebs-GmbH & Co. KG Sitz und Registergericht München, HRA 80544 USt-ID: DE224889203 Komplementärin Portal München Verwaltungsgesellschaft mbH Sitz und Registergericht München, HRB 144607 Geschäftsführer Michael Birlbauer Adresse der Betreibergesellschaft Fraunhoferstraße 6 80469 München Fax. (089) 230018-111 info@portalmuenchen.de
München's own profile description on YouTube

Are you München? Claim or remove this profile.

About München

München is the official YouTube channel of the city portal muenchen.de, run by Portal München Betriebs-GmbH for the Bavarian state capital. The channel publishes short German-language videos about Munich landmarks such as Schloss Nymphenburg, the Residenz and the Englischer Garten, along with clips about the city's Olympic bid. Upload pace is slow, about five videos in the last year, and most content is between 40 and 60 seconds.

The audience is estimated to be mostly German speakers in Germany interested in travel and city life, based on video language and topics. Viewer demographics are not measured by the channel. Per the rate rule, sponsored integrations would cost about $20 to $35 per 1,000 median views on long-form content, but this channel is mostly Shorts, so the cheaper $4 to $8 rate applies; that works out to roughly $150 to $250 per video, though the channel does not sell sponsorships. Brands seeking Munich-focused local visibility should contact the portal through its official channels.

Written from München's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. München can edit or remove this page at any time.

Questions about München

How much does München charge for a sponsored video?

The channel shows no sponsorship history. Based on its median of about 3,300 views and a Shorts-heavy catalog, the rate rule implies roughly $150 to $250 per video. Because it is an official municipal channel, paid placements are unlikely and should be confirmed directly.

What does München post about on YouTube?

München posts short German-language videos about Munich tourism, including landmarks like Marienplatz, the Residenz and Nymphenburg Palace. It also posts clips about the city's bid for the Olympic Games. Most videos run under a minute.

How do I contact München for a brand deal?

The channel lists info@portalmuenchen.de as its contact address. Full contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked.

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