Starbooked

Musto Wine Grape

@mustowinegrape · US · EN

Musto Wine Grape (@mustowinegrape) is a US channel run by Musto Wine Grape Co. in Hartford, CT, publishing home winemaking tutorials, vineyard updates and harvest reports. The channel has about 1.4 thousand subscribers and a median of roughly 400 views per video, with uploads slowing to none in the past year. Rates would be $150 to $250 per video given the low median views. Its most-viewed videos are practical equipment and bottle-cleaning guides.

Why brands book Musto

Reach home winemakers buying grapes, juice and equipment for the harvest season

  • Median of about 380 views per video across 60 uploads, so expect a small, niche audience.
  • Top video on cleaning and sanitizing equipment has over 7,000 views, showing demand for equipment guides.
  • Shorts make up 44 percent of uploads, offering a cheap format for quick product mentions.
Best forwinemaking suppliesfermentation and equipment brandswine grape or juice sellers
Watch forUploads have stopped for over a year and median views are low, so reach will be limited.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink70%
Hobbies & Interests20%
Business & Industrial10%
Formats
tutorial, vineyard update, interview
Tone
informative, practical
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
1 to 3 minutes for recent Shorts, 10 to 25 minutes for older tutorials

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks abouthow to clean and sanitize winemaking equipmenthow to blend winewhere to buy wine grapes and juice
Age
10%18-24
25%25-34
25%35-44
40%45+
Gender
45%women
55%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
🇬🇧 United Kingdom3%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
wine grapes, winemaking juice, winemaking kits, winemaking equipment
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own grape and juice sales through video descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is limited to winemaking instruction and vineyard updates, with alcohol production as the only sensitive theme and no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.4k3820

Benchmark score: 35 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers35 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 424 days ago.

How to Make Wine at Home. Musto Wine Grape is your one stop shop for home winemaking. The Musto Crush Crew created this channel to help you learn how to make wine. Our winemaking videos include - tips and tricks, yeast pitching, cleaning and sanitizing, how to's, vineyard information, winemaker interviews and more! We have an online Winemaker Bootcamp and more videos at www.winemakinginstructions.com. Musto Wine Grape is an innovative family run company with over 80 years experience working with fresh wine grapes, winemaking juices, and wine kits. Whether you are a home winemaker just star
Musto Wine Grape's own profile description on YouTube

Are you Musto Wine Grape? Claim or remove this profile.

About Musto Wine Grape

Musto Wine Grape publishes home winemaking content on YouTube, covering tutorials on blending, fermentation products, bottle cleaning and equipment, along with vineyard harvest updates and winemaker interviews. The channel is run by Musto Wine Grape Co., a family business in Hartford, Connecticut, with over 80 years of experience selling wine grapes and juice. The channel is in a quiet phase, with no uploads in the past year.

Viewers are most likely home winemakers and hobbyists in the United States, with a smaller share of professional winemakers, based on the content and its titles. These audience figures are estimates, not platform data. Older tutorials earn the most views, and recent videos draw only a few hundred views each.

Sponsored integrations would cost $150 to $250 per video at the channel's median of about 380 views, which is well above the typical $10 CPM for paid ads. Brands selling winemaking supplies may find this channel a fit for a small, targeted test.

Written from Musto Wine Grape's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Musto Wine Grape can edit or remove this page at any time.

Questions about Musto

How much does Musto Wine Grape charge for a sponsored video?

Based on the channel's median of about 380 views, a sponsored video would cost roughly $150 to $250 per video under the Starbooked rate rule. That works out to a CPM of $20 to $35 per 1,000 views, which is above typical paid ad CPMs of $10 to $30.

What does Musto Wine Grape post about on YouTube?

The channel posts home winemaking tutorials covering blending, fermentation, bottle cleaning and equipment, plus vineyard harvest updates and winemaker interviews. Most videos are short, with older tutorials running 10 to 25 minutes.

How do I contact Musto Wine Grape for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, but this channel is not currently boosted, so availability will need to be confirmed through the unlocked contact details.

Similar creators

YouTube and other creators in home winemaking, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Mori-Tem Srl@moritemsrl · IT
olive oil machineryindustrial equipment1.8k1k$150–25050
Про дачу@prodachu · UA
dacha gardeninghome winemaking69k234$150–25037
МирБир@mirbeertv · RU
homebrewingbeer making21k1.2k$150–25012