МирБир (@mirbeertv) is a Russian channel from Saint Petersburg run by the online homebrewing shop MirBeer. It publishes product reviews, beer, cider and distilling tutorials, and tasting videos. It has about 21,200 subscribers and a median of roughly 1,200 views per video, with about one upload a month. Sponsored integrations cost about $40 to $150 per video.
Reach Russian homebrewers who buy equipment and ingredients
- Median of about 1,200 views per video on a 21,200-subscriber channel
- Product reviews from the MirBeer shop team show buying intent for equipment
- Long-form videos average about 8 minutes, giving room for detailed demos
Brand fit report
Content
- Formats
- product review, how-to tutorial, blind tasting, webinar
- Tone
- informative, casual
- Language
- Russian
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- 4 to 9 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- homebrewing equipment, brewing ingredients, distilling equipment
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own shop's products in product reviews such as 'Новая дезинфекция от Brew Clean I Обзор от Юры'.
Suitability GARM Brand Safety Floor + Suitability
Alcohol production content (for example 'Готовим Пиратский ром с Женей') makes it unsuitable for general family audiences.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 21k | 1.2k | 1 |
Benchmark score: 12 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Выбираем лучшее домашнее пиво 2026! Присоединяйся к BREWCOM! · 309 views
▶Розыгрыш главного приза Колесо подарков 2022 от МИРБИР · 695 views
▶Дорогая и бюджетная IPA · 3.7k viewsLast three uploads, latest 73 days ago.
https://www.mirbeer.ru - Официальный сайт Адрес: Санкт-Петербург, Большой Сампсониевский проспект, дом 45. Телефоны: 8-800-350-61-91 и 8-812-467-87-46 E-mail: shop@mirbeer.ru Это только канал для любителей пива, и не только! Компания «МирБир» - бесспорный лидер на рынке пивоварения. На этом канале вы найдете видеоролики по домашнему пивоварению с учетом мнения о пивоварении, самогоноварении, а так же для винодела. Мы подробно рассмотрим, что к чему и как это делается. Как варить пиво, из чего и как готовить дрожжи, закваску и прочие ингредиенты. Какое оборудование лучше всего подходит для само
About МирБир
МирБир is a Russian YouTube channel from Saint Petersburg, run by the online homebrewing and winemaking shop MirBeer. The channel publishes product reviews, step-by-step beer, cider and spirit tutorials, and blind tasting videos, mostly in Russian. Its videos typically run several minutes, and the channel uploads roughly once a month.
The audience is estimated to be mostly adult men interested in home brewing and distilling, concentrated in Russia. Estimates are based on the content and are not verified platform data. The channel has about 21,200 subscribers and a median of around 1,200 views per video.
Brands that sell brewing equipment and ingredients may find this channel useful for product demonstrations aimed at homebrewers. The estimated sponsorship rate is about $40 to $150 per video, based on the median views and the long-form rate of $20 to $35 per 1,000 views. That compares with typical paid ad CPMs of $10 to $30, so the CPM is higher than paid ads, but the audience is very niche.
Written from МирБир's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. МирБир can edit or remove this page at any time.
Questions about МирБир
How much does МирБир charge for a sponsored video?
Based on its median of about 1,200 views per video, a sponsored integration is estimated at roughly $40 to $150 per video. This is a range based on the Starbooked rate rule of $20 to $35 per 1,000 median views for long-form content, not a published price.
What does МирБир post about on YouTube?
МирБир posts Russian-language videos about home brewing beer, cider and wine, along with distilling and product reviews of equipment sold by its MirBeer shop. The channel also runs blind tasting videos and recorded webinars for homebrewers.
How do I contact МирБир for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so check the profile for availability once you unlock the contact details.
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