Starbooked

Natürlich Anna (@natuerlichanna) is a German family vlogger run by Anna Gerlach and Franz, who share daily life with their three children. The channel has about 63,900 subscribers and a median of roughly 12,700 views per video. Uploads have paused since late 2024, so pace is currently zero. Estimated rate is €/US$ based on USD: $250 to $450 per video, with a distinctive focus on school-start gifts and sewing projects.

Why brands book Natürlich

Trusted German family channel with school-start and kids' product reach

  • Median of about 12,700 views per video across the last 30 uploads
  • Top video, the 2019 school-cone filling guide, reached about 100,000 views
  • Rate estimate of $250 to $450 per video, roughly $20 to $35 CPM on long-form views
Best forchildren's products and school suppliesfamily brands and home goods
Watch forNo uploads in the last 90 days; the channel is effectively inactive, so confirm activity before booking.

Brand fit report

Content

Topics, IAB taxonomy
Family and Relationships60%
Home and Garden20%
Food & Drink10%
Shopping10%
Formats
long-form vlog, how-to sewing video, haul video
Tone
warm, chaotic
Language
German
On camera
Yes, talking head
Production
Phone, natural light
Typical length
15 to 35 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement2.8%
Likes and comments per view on recent videos
Audience asks aboutschool enrollment gifts and suppliessewing patterns for kids and bagsfamily routines with three children
Age
10%18-24
55%25-34
30%35-44
5%45+
Gender
85%women
15%men
Countries
🇩🇪 Germany80%
🇦🇹 Austria10%
🇨🇭 Switzerland5%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
None yet
Categories promoted
toys and children's products, aquarium supplies, books
Affiliate links
Yes

A 2021 video, 'Wir bekommen ein Aquarium!', is marked as a paid partnership with Tetra, and a 2019 book roundup is marked 'WERBUNG' (sponsored) in its description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions are about everyday family life, school preparation and sewing, with no flagged content in the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube64k13k0

Benchmark score: 38 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers25 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform13 / 20

Recent videos

Last three uploads, latest 776 days ago.

Hallo! Wir sind Anna & Franz mit unseren 3 Kids und einem eher chaotischen aber positiv humorvollem Familienalltag. Auf unserem Kanal erwarten dich Vlogs und Themenvideos rund um unser buntes, kleines Familienleben. (: Toll, dass Du zu uns gefunden hast - wir wünschen Dir viel Spaß beim Stöbern durch unseren Kanal und freuen uns, wenn Du bleibst und uns auf unserem Weg begleitest. (: Für Firmen: Ihr habt Interesse an einer Kooperation und könnt euch eine Zusammenarbeit mit uns vorstellen? Wir freuen uns über eine E-Mail: natuerlichanna@gmx.de I M P R E S S U M : Anna Gerlach Kontakt: natu
Natürlich Anna's own profile description on YouTube

Are you Natürlich Anna? Claim or remove this profile.

About Natürlich Anna

Natürlich Anna is a German family vlog channel run by Anna Gerlach and Franz, who document daily life with their three children. The content mixes long-form vlogs, sewing tutorials and school-related guides, with a warm and humorous tone. Viewers are most likely young parents in Germany and Austria, though these estimates are inferred from the content and not measured directly.

The channel has about 63,900 subscribers and a median of roughly 12,700 views per video. Uploads have not occurred in the past 90 days, so the channel should be checked for current activity before a campaign is planned. Past paid partnerships include a Tetra aquarium collaboration.

Based on the metrics, sponsored integrations would typically cost $250 to $450 per video, which is a CPM of $20 to $35 per 1,000 views. That compares with the $10 to $30 CPM typical of paid ads. Brands selling children's products or family goods are the best fit.

Written from Natürlich Anna's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Natürlich Anna can edit or remove this page at any time.

Questions about Natürlich

How much does Natürlich Anna charge for a sponsored video?

Based on the channel's median views, the estimated rate is $250 to $450 per sponsored video. This is a range estimate, not a published rate, and it should be confirmed directly with the creator before a campaign.

What does Natürlich Anna post about on YouTube?

The channel posts family vlogs about life with three children, school-start preparation and gifts, sewing projects, and occasional product hauls. The tone is warm and informal, and content is mostly in German.

How do I contact Natürlich Anna for a brand deal?

The channel lists natuerlichanna@gmx.de for business enquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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