Need to Know, hosted by writer and producer Bryce Zabel, examines UFO and UAP reality, government disclosure and historic cases, often in conversation with historian Richard Dolan. The show has 92 episodes, roughly one every 20 days, with typical episodes of about 70 minutes. Estimated downloads are 2,000 to 8,000 per episode, with an estimated rate of $40 to $200 per episode.
A rated, long-running UFO show with a dedicated, engaged audience
- Apple Podcasts shows 460 ratings with a 4.6 average, a sign of an engaged listener base.
- Ninety-two episodes since December 2021 give a deep back catalogue that keeps earning listens.
- Episodes average about 70 minutes, which allows a full host-read mid-roll with room for context.
Brand fit report
Content
- Formats
- interview, co-hosted banter, commentary, narrative
- Tone
- serious, investigative
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 60 to 75 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; the website lists author links to Amazon but no funding links are present.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover government disclosure and crash claims without explicit content; the description notes a 'Profane Ufology' segment on the website, which is a light flag for language.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.NeedToKnow.today |
| Apple Podcasts | podcasts.apple.com/podcast/id1600409359 |
| RSS feed | feeds.libsyn.com/584575/rss |
Benchmark score: 66 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Can the Phenomenon Be Both Hardware & Consciousness? | 2026-10-04 | 1 h 7 min |
| What Should We Tell The Children? | 2026-09-06 | 1 h 10 min |
| Whose Narrative Is It Anyway? | 2026-08-02 | 1 h 18 min |
| Is the Tic Tac Really Lockheed Martin Technology? | 2026-07-05 | 1 h 17 min |
| Does Spielberg Land Disclosure Day? | 2026-06-10 | 9 min |
| Desert Storm - Need to Know Xtra | 2026-06-06 | 1 h 1 min |
Last six episodes from the show's feed, latest 15 days ago, a new one about every 20 days.
Need to Know is a smart, serious, and accessible podcast about the reality of UFOs/UAP and what the phenomenon may mean for all of us. Produced by Stellar Productions, the show is hosted by award-winning writer/producer and former CNN correspondent Bryce Zabel, who continues the signature UFO/UAP conversation format he helped pioneer: informed, evidence-driven, open-minded, and focused on what…
About Need To Know
Need to Know is a UFO and UAP podcast hosted by writer and producer Bryce Zabel, who previously co-hosted with investigative journalist Ross Coulthart. The show covers breaking news, government disclosures, historic cases and credible witnesses, frequently with historian Richard Dolan. The feed lists 92 episodes with a cadence of roughly one every 20 days and a median episode length of about 71 minutes, according to the RSS feed and Podcast Index.
The show's Apple Podcasts listing shows 460 ratings with a 4.6 average. Based on those ratings and the show's age, the estimated audience is 2,000 to 8,000 downloads per episode, skewing toward listeners aged 35 and older and mostly in the United States. These figures are estimates, not published data.
No sponsors are named in the feed or the website. At an estimated rate of $18 to $25 per 1,000 downloads, a host-read mid-roll would cost roughly $40 to $200 per episode. The show suits sponsors in streaming, documentary, science-interest and books.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Need To Know can edit or remove this page at any time.
Questions about Need To Know
How much does Need to Know charge for a podcast sponsorship?
Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll is estimated at $40 to $200 per episode. Final pricing depends on the host and the terms of the booking.
What is Need to Know about?
Need to Know is a podcast hosted by Bryce Zabel that examines UFO and UAP reality, government disclosure and historic cases, often in conversation with historian Richard Dolan.
How do I contact Need to Know about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.