にこりお channel, run by a Japanese family of five with three children, posts family meal and food-eating videos. It has about 25,000 subscribers and a median of roughly 9,700 views per video, uploading around one video a week. Sponsored integrations are estimated at $150 to $250 per video, based on long-form median views.
Japanese family food vlogs with a steady, loyal audience of 25,000 subscribers
- Median of 9,716 views per long-form video, with a 90th percentile of 22,130
- Roughly 50 uploads in the last 365 days, about one per week
- Family-friendly food content with a 1.2% engagement rate
Brand fit report
Content
- Formats
- family meal vlog, restaurant eating challenge, YouTube Shorts sketch
- Tone
- candid, playful
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 8 to 12 minutes (long-form), under 60 seconds (Shorts)
Audience
Commercial
- Brands seen
- Yasumaru Dashi
- Categories promoted
- food and seasoning products
- Affiliate links
- No
The description of '【北海道産黒毛和牛】兄が作るプレートご飯。オヤジの顔に似てるのが嫌な2人..' carries the #やすまるだし公式アンバサダー hashtag and a discount campaign code for Yasumaru Dashi.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles show sibling arguments and family conflict, such as '3人揃うローストビーフ丼の旅...母の失態DAY', but no profanity, adult or violent content is flagged.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 25k | 9.7k | 6 |
Benchmark score: 60 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【鎌倉パスタ】別格サイズのパスタ。またもや上2人喧嘩勃発.. · 55k views
▶5人揃う夜ご飯。大抜擢で緊急パーティー · 14k views
▶五右衛門食べてプレゼントを買いに行った日。 · 10k viewsLast three uploads, latest 9 days ago.
にこりお３兄妹。 はる→高1 りお→中1 こう→小3 食べる事が大好きな３兄妹🤤 食卓シーンを主に、子供達の成長していく様子を投稿してます😋 編集→主におかん ※ 動画で映っている姿は、私たちの日常のほんの一部です。意地悪なコメントや、残念なコメントは、子供の目に触れる恐れがあるため、削除させて頂きます。 ご了承下さい。 ★インスタでは普段の様子を投稿してます🙌 是非遊びに来てね‼︎ いつも応援有難う御座います☺︎♡ ★お問合せはこちらまで★ nicoriochannel@gmail.com
About にこりおchannel
にこりお channel is a Japanese YouTube channel run by a family of five, with three children, that posts meal, restaurant and eating-challenge videos alongside everyday family life. Based on the channel's titles and descriptions, the content centers on home meals, restaurant visits and everyday family moments, presented in a candid, low-production style. The channel has about 25,000 subscribers and about 563 videos.
The audience is estimated to be mostly Japanese-speaking adults, leaning toward women, who enjoy food content and family vlogs. The median long-form video earns about 9,700 views, and the channel uploads roughly once a week. Shorts make up a small share of the output.
Brands looking for family-focused food placements in Japan may find the channel a fit. At an estimated $150 to $250 per sponsored video, the rate works out to roughly $15 to $25 CPM on median views, which compares with $10 to $30 CPM for paid ads.
Written from にこりおchannel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. にこりおchannel can edit or remove this page at any time.
Questions about にこりおchannel
How much does にこりお channel charge for a sponsored video?
Sponsored integrations are estimated at $150 to $250 per video, based on a rate of $20 to $35 per 1,000 median views. The channel's median long-form video earns about 9,700 views. Final pricing depends on the scope of the integration and should be confirmed with the creator.
What does にこりお channel post about on YouTube?
The channel posts family meal videos, restaurant and food-eating challenges, and everyday family life featuring three children. Long-form videos run about 8 to 12 minutes, with some short clips. The content is in Japanese and is presented in a candid, low-production style.
How do I contact にこりお channel for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.
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