Starbooked

Old Time Knowledge

@oldtimeknowledge · US · EN

Sara, @oldtimeknowledge, is a home cook from eastern North Carolina in the United States who makes traditional, old-time recipes plus canning and pantry prep tutorials. Her channel has about 28,000 subscribers and a median of roughly 1,000 views per video. She uploads rarely, and a sponsored integration typically costs $150 to $250 per video.

Why brands book Old

Trusted southern and canning recipes with a loyal, highly engaged home-cook audience

  • About 28,000 subscribers and a 90th-percentile view count near 14,600 on top videos
  • Median of roughly 1,000 views with a 4.2% engagement rate
  • Top-performing recipe videos reach 15,000 or more views, showing strong search pull
Best forkitchen tools and small appliancespantry and food storage productscookbook or pantry staples launches
Watch forUpload pace is slow, with one video in the last 365 days, so scheduling is uncertain.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink85%
Home & Garden15%
Formats
step-by-step recipe videos, pressure canning tutorials, product review segments
Tone
warm, nostalgic
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
8 to 26 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement4.2%
Likes and comments per view on recent videos
Audience asks abouthow to pressure can a specific food safelyhow to make a classic family recipe from scratchwhich kitchen tool is worth buying
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
70%women
30%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
kitchen tools, cookbooks
Affiliate links
Yes

Recent video 'BIG REVEAL! The Old Time Knowledge Cookbook is FINALLY HERE!' links to an Amazon affiliate URL, and the 'Vacuum Jar Sealer' review carries product promotion.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is recipes and food preservation; the 'Molasses Cake' and 'Chicken Corn Soup' titles show no flagged material.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube28k1k0

Benchmark score: 10 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers5 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform6 / 20

Recent videos

Last three uploads, latest 350 days ago.

Hi there! I’m Sara and I’m from eastern NC. I make all kinds of traditional recipes. These are the recipes you probably grew up with, or you wish you did. 😄 I do make the occasional new-fangled or exotic recipe now and then, but most of the recipes on my channel are tried and true, old-time classics. I created Old Time Knowledge to show you how I make a variety of easy, old-timey recipes, as well as discuss valuable traditional skills such as canning, gardening, preparedness, outdoor cooking, and more. If you're interested in visiting the website, you can do so at www.oldtimeknowledge.com.
Old Time Knowledge's own profile description on YouTube

Are you Old Time Knowledge? Claim or remove this profile.

About Old Time Knowledge

Old Time Knowledge is a YouTube channel run by Sara, a home cook from eastern North Carolina in the United States, with roughly 28,000 subscribers and 120 videos. Her content centers on traditional southern recipes, pressure canning, and pantry preparedness, with step-by-step tutorials and occasional product reviews. Sara also publishes a cookbook and blog posts, and her channel is oriented toward home cooks who grew up with classic family dishes.

Based on channel titles and comments, the audience is likely older home cooks and families, mostly women, in the United States. These are estimates only, not platform-verified demographics. Median views sit near 1,000 per video, with occasional recipe videos reaching 15,000 or more.

Brands in kitchen tools, food storage, and cookbooks may find this channel useful. Sponsored integrations are estimated at $150 to $250 per video, a CPM of $20 to $35 per 1,000 median views, compared with paid ad CPMs of $10 to $30.

Written from Old Time Knowledge's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Old Time Knowledge can edit or remove this page at any time.

Questions about Old

How much does Sara charge for a sponsored video?

Based on a median of about 1,000 views and long-form content, a sponsored integration is estimated at $150 to $250 per video. That works out to a CPM of $20 to $35 per 1,000 median views, which is higher than typical paid ad CPMs of $10 to $30.

What does Sara post about on YouTube?

Sara posts traditional southern recipes, home canning and pressure canning tutorials, and pantry preparedness content. She also shares occasional kitchen tool reviews and promotes her cookbook. Most videos are step-by-step cooking guides filmed in her home kitchen.

How do I contact Sara for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the creator's profile for booking options.

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