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One Tough Podcast with Bo Dietl

Hosted by Bo Dietl

One Tough Podcast with Bo Dietl, produced by 77 WABC, features former NYPD detective and private investigator Bo Dietl offering commentary on true crime, current issues and New York City stories. The feed lists 20 episodes released roughly every seven days, with a median length of about 31 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode.

Why brands sponsor One Tough Podcast with Bo Dietl

Reach a New York audience through a veteran detective's blunt true crime and city commentary

  • Twenty episodes on a steady weekly cadence, with a median length of about 31 minutes
  • Apple Podcasts rating of 4.7 from 180 ratings, with 161 five-star reviews
  • Covers homicide investigations, NYPD matters and New York City news for a regional listenership
Best forlocal New York businessessecurity and investigation servicesregional services for New York residents
Watch forHeavy political content and crime subject matter may not suit family or lifestyle brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime45%
News and Politics40%
Law and Government15%
Formats
solo monologue, interview, news commentary
Tone
blunt, opinionated
Language
English
Production
Clean, edited audio
Typical length
25 to 40 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple Podcasts shows 180 ratings in a show listed since 2018, which falls in the 5,000 to 25,000 band; the 77 WABC network origin and a Podcast Index popularity of 2 point to the lower half of the band.
Audience asks aboutWhat is the current state of crime in New York City?How are NYPD policies and leadership changing?What do experienced homicide detectives say about solving cases?
Age
8%18-24
17%25-34
22%35-44
53%45+
Gender
30%women
70%men
Countries
🇺🇸 United States92%
🇨🇦 Canada3%
🇬🇧 United Kingdom2%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
77 WABC
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website lists an advertising page for 77WABC but no sponsor is named in the episode titles or description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicshigh

Episode titles cover homicide cases, cop killers and sentencing (for example 'Episode 176: NYC Cop Killer Sentencing'), and frequent political commentary on city government.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 70 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks16 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

Legendary NYPD detective and private investigator Bo Dietl gives his unfiltered and uncensored take on true crime, issues of the day and New York City stories. https://www.youtube.com/playlist?list=PL1tY5x5qyJlCXF_FLt4Msm5O37VYlZiKJ
One Tough Podcast with Bo Dietl's own show description from the podcast feed

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About One Tough Podcast with Bo Dietl

One Tough Podcast with Bo Dietl is produced by 77 WABC and hosted by Bo Dietl, a legendary NYPD detective and private investigator, according to the show's website. Episodes cover true crime, issues of the day and New York City stories, including homicide investigations and city politics. The feed lists 20 episodes released about every seven days, with a median length of roughly 31 minutes.

Apple Podcasts shows a 4.7 average rating from 180 ratings, with the show listed since 2018. Audience figures are estimates only: the show is likely reaching around 5,000 to 25,000 listeners per episode, mostly older adults in the United States, based on the rating count and the network origin.

The feed shows no named podcast sponsors, only the station's own advertising page. Sponsorship is estimated at $90 to $625 per episode, a rate better suited to regional New York businesses and investigation or security services than to family brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. One Tough Podcast with Bo Dietl can edit or remove this page at any time.

Questions about One Tough Podcast with Bo Dietl

How much does One Tough Podcast with Bo Dietl charge for a podcast sponsorship?

Estimated rates are $90 to $625 per episode for a host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the sponsorship terms agreed with the show.

What is One Tough Podcast with Bo Dietl about?

The show is hosted by former NYPD detective Bo Dietl and covers true crime, New York City news and public safety, with blunt commentary on current events and homicide investigations.

How do I contact One Tough Podcast with Bo Dietl about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked.

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