Personally: Agent Layla is a CBC true-story serial hosted by Jodie Martinson. It follows Vienna Luke and her sister Shawnessy as they revisit a traumatic night from Vienna's early twenties. The show has 71 episodes on a weekly cadence, mostly about 35 to 45 minutes. Estimated downloads are 5,000 to 25,000 per episode (estimated), with a rate of $90 to $625 per episode.
Broadcaster-backed true story serial with strong ratings and trusted CBC production
- 438 Apple ratings with a 4.1 average show a loyal, engaged listener base.
- Weekly episodes of about 35 to 45 minutes give repeated sponsor exposure across a long serial.
- CBC publisher and high production signal a brand-safe editorial environment.
Brand fit report
Content
- Formats
- narrative, serialized documentary, interview
- Tone
- serious, intimate
- Language
- English
- Production
- Studio production
- Typical length
- 35 to 45 minutes
Audience
Commercial
- Brands seen
- CBC
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed
Suitability GARM Brand Safety Floor + Suitability
Episode titles reference a traumatic night and domestic violence escape, so the content deals with violence and abuse themes.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.cbc.ca/podcasts |
| Apple Podcasts | podcasts.apple.com/podcast/id1651894021 |
| RSS feed | www.cbc.ca/podcasting/includes/runhiderepeat.xml |
Benchmark score: 70 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Episode 4: ‘I Get To Tell The Truth’ | 2026-10-12 | 37 min |
| Episode 3: ‘Are You Recording This?’ | 2026-10-05 | 44 min |
| Episode 2: The Sister Detectives | 2026-09-28 | 41 min |
| Episode 1: The Sin That So Easily Entangles | 2026-09-20 | 40 min |
| Introducing: Agent Layla | 2026-09-14 | 3 min |
| Discount Dave (and the Fix), Episode 5: The Good Girl | 2026-06-29 | 34 min |
Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.
When she was 20 years old, something terrible happened to Vienna Luke. And for more than a decade, the truth of that night remains buried. But when Vienna becomes a mother, she realizes she must confront the past and uncover the truth – whatever the consequences for her family. Her sister Shawnessy comes aboard in the role of dogged detective and Vienna plays the secret agent in a relentless…
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About Personally: Agent Layla
Personally: Agent Layla is a true-story serial published by CBC and hosted by Jodie Martinson, according to the show description in the feed. Each season follows Vienna Luke and her sister Shawnessy as they investigate a traumatic event from Vienna's early twenties, with weekly episodes of about 35 to 45 minutes.
The show has 438 ratings on Apple Podcasts with a 4.1 average, which the Apple listing supports. Listener figures are estimates only, placed at roughly 5,000 to 25,000 downloads per episode, and the audience is likely adults interested in true crime and personal stories.
The feed shows no sponsors. A host-read or produced ad would typically be priced at $90 to $625 per episode, depending on the estimated download range. Brands seeking a broadcaster-backed environment for serious storytelling should consider this show.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Personally: Agent Layla can edit or remove this page at any time.
Questions about Personally: Agent Layla
How much does Personally: Agent Layla charge for a podcast sponsorship?
Estimated rates are $90 to $625 per episode for a host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode. Exact pricing depends on the show's current terms.
What is Personally: Agent Layla about?
It is a CBC true-story serial in which Vienna Luke and her sister Shawnessy investigate a traumatic night from her early twenties. The series covers memory, family and the search for justice.
How do I contact Personally: Agent Layla about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.
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