Ozarks First (@ozarks-first) is the YouTube channel of KOLR10 and Fox49, Nexstar television stations in Springfield, Missouri, United States. It posts local news, sports, weather and community segments, with about 42,600 subscribers and a median of 128 views per video. Uploads run at roughly 50 videos a quarter. Sponsored segments are labeled and priced at $150 to $250 per video.
Local Springfield news channel with a loyal regional audience
- About 42,600 subscribers and 32.9 million lifetime views across 65,179 videos
- Median of 128 views per video, with the top 10 percent of recent uploads reaching 893 or more
- Roughly 50 uploads a quarter, with labeled sponsored segments already in the mix
Brand fit report
Content
- Formats
- newscast segments, studio interviews, event coverage
- Tone
- informative, community-focused
- Language
- English
- On camera
- Yes, talking head
- Production
- Studio quality
- Typical length
- 1 to 6 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- local events and attractions
- Affiliate links
- Yes
Sponsored Content labels appear on videos such as 'Sponsored Content: Come Check Out The Festival Of Frights With Roto Rooter' in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Coverage is broadcast local news and community events; crime and accident reporting is possible given the station's news format, though no specific flagged title appears in the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 39 / 100
Public rule, same for everyone. How it works.
Recent videos
▶1st & 10 - Final Scores · 82 views
▶1st & 10 - Game of the Week · 753 views
▶Blitz Update on 1st & 10 · 119 viewsLast three uploads, latest 1 days ago.
This is the official YouTube Channel for KOLR10 and Fox49, the Nexstar television stations in Springfield, Missouri, and the website Ozarksfirst.com. Subscribe to our YouTube channel: https://www.youtube.com/channel/UCimPtKZTASRv_OE8ylY1bMg?sub_confirmation=1 Visit our website: https://www.ozarksfirst.com/ Follow us on Facebook for the latest local news: https://www.facebook.com/kolr10kozl Follow us on Twitter: https://twitter.com/kolr10kozl Follow us on Instagram: https://www.instagram.com/kolr10_fox49/ #news #newstoday #newsupdate #reporter #anchor #newsheadlines #breakingnews #breaking_
About Ozarks First
Ozarks First is the YouTube channel of KOLR10 and Fox49, the Nexstar television stations in Springfield, Missouri. The channel posts local newscasts, sports highlights such as the 1st and 10 high school football segments, weather forecasts, and community event coverage. Uploads are frequent, with roughly 50 videos in the past 90 days.
The channel's audience is likely local to the Springfield and Ozarks region, skewing toward adults over 35 who follow regional news. These are estimates, not platform-verified figures. The channel has a median of 128 views per video and about 42,600 subscribers. Sponsored segments are labeled and priced at $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 median views, compared with the $10 to $30 typical for paid ads.
Local businesses, event organizers and regional brands targeting Springfield-area viewers should consider this channel, especially for sponsored community segments.
Written from Ozarks First's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Ozarks First can edit or remove this page at any time.
Questions about Ozarks
How much does Ozarks First charge for a sponsored video?
Sponsored integrations are estimated at $150 to $250 per video, based on a median of 128 views and a CPM of $20 to $35. Rates are indicative and should be confirmed directly with the station before booking.
What does Ozarks First post about on YouTube?
Ozarks First posts local news segments, sports coverage including high school football, weather forecasts, interviews, and community event features from the Springfield, Missouri area.
How do I contact Ozarks First for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, and the station's website ozarksfirst.com can also be used for inquiries.
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