Perpetual Traffic, hosted by Ralph Burns, CEO of Tier 11, covers paid advertising, performance marketing and campaign optimization for CMOs, marketing directors and business owners. The show has 500 episodes in its feed, released weekly, with a median length of about 37 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate of $360 to $2,000 per episode for a host-read mid-roll.
Reach CMOs and paid media buyers at a 500-episode weekly marketing show
- The feed holds 500 episodes and has been published weekly since 2015, with a median episode of about 37 minutes.
- The Apple Podcasts rating of 4.7 from 765 ratings signals an engaged, decision-making audience.
- Episodes cover Meta Ads, Google Ads and landing page conversion, topics close to ad platforms and martech buyers.
Brand fit report
Content
- Formats
- expert interview, case study breakdown, solo monologue
- Tone
- analytical, practical
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 35 to 45 minutes
Audience
Commercial
- Brands seen
- Tier 11
- Categories promoted
- marketing agency services
- Affiliate links
- No
The website advertising page offers podcast advertising, newsletter sponsorship and sponsored content, and the episode pages promote Tier 11 services, but no third-party sponsor is named in the last 20 episode titles.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover ad performance, CRO and sales funnels with no flagged content; the feed carries an explicit flag of 1, which is noted here as the explicit field.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.perpetualtraffic.com/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1022441491 |
| RSS feed | feeds.captivate.fm/perpetual-traffic/ |
Benchmark score: 93 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| If Your Sales Funnel Has a "Book a Call" Button...This Episode Is for | 2026-10-13 | 35 min |
| The Unified Marketing Strategy Behind MyFitnessPal's 220 Million Users | 2026-10-06 | 48 min |
| Your Marketing Team Shouldn't Write Your Ads — Here's Who Should | 2026-09-29 | 39 min |
| Why Your 'Winning' Ad Is Probably the One You're About to Kill | 2026-09-22 | 37 min |
| Why Your Best-Performing Ad Might Be the One Getting Zero Conversions | 2026-09-15 | 48 min |
| They Grew to $10M+ on Angles That Worked...Here's What Scales Them to | 2026-09-01 | 38 min |
Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.
Perpetual Traffic is a weekly podcast for CMOs, marketing directors, and business owners who want to master paid advertising, scale their businesses profitably and stay one step ahead of the shifting paid advertising landscape of today. Hosted by Ralph Burns (CEO of Tier 11, managing $200M+ in ad spend), the show covers digital marketing strategy, paid traffic optimization, and performance…
About Perpetual Traffic
Perpetual Traffic is a weekly business and marketing podcast hosted by Ralph Burns, CEO of Tier 11, as described on the show website. Episodes cover paid advertising, performance marketing, landing page conversion and marketing attribution, usually through expert interviews, case studies and campaign breakdowns. The feed lists 500 episodes with a median length of about 37 minutes.
The show has a 4.7 average rating from 765 ratings on Apple Podcasts. The website describes an audience of CMOs, marketing directors and business owners. Listener size is an estimate, not a published figure: between 20,000 and 80,000 downloads per episode, based on the ratings count and show age.
Sponsorship is offered through podcast advertising, newsletter placements and sponsored content on the show website. Estimated pricing is $360 to $2,000 per host-read mid-roll episode, which buys placement in front of marketing and business decision makers. Marketing software, analytics and ad services brands are the most natural fit.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Perpetual Traffic can edit or remove this page at any time.
Questions about Perpetual Traffic
How much does Perpetual Traffic charge for a podcast sponsorship?
Estimated pricing is $360 to $2,000 per host-read mid-roll, based on an estimated 20,000 to 80,000 downloads per episode at $18 to $25 per 1,000. Final rates are set by the show and may differ.
What is Perpetual Traffic about?
Perpetual Traffic is a weekly podcast hosted by Ralph Burns of Tier 11 covering paid advertising, performance marketing, and landing page and ad optimization for business owners and marketers.
How do I contact Perpetual Traffic about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.
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