Starbooked

PFT Live with Mike Florio

Podcast · www.nbcsports.com · EN
Hosted by Mike Florio, Chris Simms

PFT Live with Mike Florio, hosted by Mike Florio with Chris Simms, covers the biggest NFL stories with a candid, opinionated approach. The show has 1,000 episodes in its feed and publishes roughly daily, with a median episode length near 47 minutes. Estimated downloads per episode are 20,000 to 80,000 (estimated), a rate of $360 to $2,000 per episode for a host-read mid-roll ad, with one distinctive detail: a 2011 Apple Podcasts listing and 1,462 ratings.

Why brands sponsor PFT Live with Mike Florio

Daily NFL talk with a large Apple Podcasts ratings base and a steady weekday audience

  • Publishes near daily with 1,000 episodes in the feed, giving a long run of sponsor slots
  • Apple Podcasts shows 1,462 ratings at 4.2 average, an audience signal few small shows reach
  • Covers NFL news, injuries and trades, a topic with steady weekly interest
Best forsports apparel and fan merchandisefantasy sports and betting-adjacent servicesbrand awareness during the NFL season
Watch forEstimated audience is from ratings bands, not measured downloads; confirm with the publisher.

Brand fit report

Content

Topics, IAB taxonomy
Sports100%
Formats
co-hosted discussion, news roundup, daily show
Tone
candid, opinionated
Language
English
Production
Clean, edited audio
Typical length
30 to 60 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: 1,462 Apple Podcasts ratings, a show listed since 2011, daily cadence, 1,000 episodes, and a Podcast Index popularity of 9 with no named sponsors in the feed.
Audience asks aboutWhat is the latest NFL injury news?Which teams are struggling or rising this week?How will upcoming NFL games and trades affect the standings?
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
20%women
80%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover football news, injuries and coaching decisions with no explicit flags; the feed is marked explicit 0.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 0 days.

Mike Florio & Chris Simms discuss the biggest NFL stories with honesty, candor, and authenticity.
PFT Live with Mike Florio's own show description from the podcast feed

Do you make PFT Live with Mike Florio? Claim or remove this page.

About PFT Live with Mike Florio

PFT Live with Mike Florio is a daily NFL news and commentary podcast hosted by Mike Florio with Chris Simms, according to the RSS feed and Apple Podcasts listing. The show covers the biggest league stories, including injuries, trades, coaching decisions and game results, in a candid, opinionated style.

The feed lists 1,000 episodes with a publishing cadence close to one per day and a median episode length of about 47 minutes. The website for the show's parent brand, NBC Sports, lists the podcast under its NFL section. Apple Podcasts shows 1,462 ratings with an average of 4.2 stars, listed since 2011.

Based on ratings bands, the show's estimated downloads are 20,000 to 80,000 per episode (estimated), with listeners likely skewing male and US-based. No sponsors appear in the feed. At an estimated rate of $18 to $25 per 1,000 downloads, a host-read mid-roll ad would cost about $360 to $2,000 per episode, suited to sports merchandise and fantasy services.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. PFT Live with Mike Florio can edit or remove this page at any time.

Questions about PFT Live with Mike Florio

How much does PFT Live with Mike Florio charge for a podcast sponsorship?

Based on estimated downloads of 20,000 to 80,000 per episode, a host-read mid-roll is estimated at $360 to $2,000 per episode. Rates are estimates from the directory's rate model, not a published price.

What is PFT Live with Mike Florio about?

The show covers NFL news, injuries, trades and game analysis. Hosts Mike Florio and Chris Simms discuss the biggest stories with a candid, opinionated style, releasing episodes almost daily.

How do I contact PFT Live with Mike Florio about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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