Starbooked

Pilot TV

Hosted by James Dyer, Boyd Hilton, Steph Seelan, Kay Ribeiro

Pilot TV, from Empire Magazine, is a weekly UK podcast reviewing and previewing new television across streaming, terrestrial and cable, with interviews with industry names. It has 437 episodes, a weekly cadence and typical episodes of about 1 hour 40 minutes. Estimated downloads are 5,000 to 25,000 per episode (estimated), with a rate of about $90 to $620 per episode. One distinctive detail: a paid Pilot+ tier offers bonus episodes.

Why brands sponsor Pilot TV

Weekly UK TV guide with industry interviews from Empire Magazine

  • Hosted by Empire and Heat writers with a steady weekly cadence across 437 episodes
  • Interviews with major actors and showrunners such as Anya Taylor-Joy and Russell T Davies
  • Highly rated on Apple Podcasts, 4.7 average from 181 ratings
Best forStreaming services and UK entertainment brandsSubscription and viewing-companion products
Watch forExplicit flag and mature TV content may limit suitability for some family brands.

Brand fit report

Content

Topics, IAB taxonomy
Television70%
Film15%
Celebrity Interviews10%
Entertainment News5%
Formats
panel discussion, interview, news roundup
Tone
irreverent, informative
Language
English
Production
Clean, edited audio
Typical length
about 90 to 120 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 181 Apple ratings (band of 200 to 1,000 mapped to 5,000 to 25,000 after adjustment), weekly cadence, mid-length episodes, Podcast Index popularity 9 and a show with 437 episodes and a major publisher.
Audience asks aboutWhich new TV shows are worth watching this weekWhat the stars of upcoming series say in interviewsWhich streaming releases are worth the time
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
45%women
55%men
Countries
🇬🇧 United Kingdom75%
🇺🇸 United States10%
🇦🇺 Australia5%
Other10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
Empire MagazineHeat
Categories promoted
None yet
Affiliate links
Yes

Description links a Pilot+ paid subscription tier for bonus episodes and ad-free access, but no sponsor mentions found in the feed titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicslow

Feed is flagged explicit and titles reference adult-rated dramas such as Blue Lights and The Vampire Lestat.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 84 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

From the creators of The Empire Film Podcast, Pilot TV is your essential guide to every TV show that matters, providing a weekly rundown of all the new must-see TV shows dropping across streaming, terrestrial, satellite, cable, and beyond. Join Empire's James Dyer, Heat's Boyd Hilton, Steph Seelan, and Kay Ribeiro as they bring you breaking TV news, reviews of the week's major shows, and…
Pilot TV's own show description from the podcast feed

Do you make Pilot TV? Claim or remove this page.

About Pilot TV

Pilot TV is a weekly television podcast from Empire Magazine, hosted by James Dyer, Boyd Hilton, Steph Seelan and Kay Ribeiro according to the feed. It reviews new shows across streaming, terrestrial and cable and features interviews with well-known actors and creators. The show has 437 episodes released weekly, with typical episodes running about 90 to 120 minutes.

The feed and Apple Podcasts list a rating of 4.7 from 181 ratings. Listener numbers are not published; based on those signals, Starbooked estimates 5,000 to 25,000 downloads per episode, and listeners are likely UK adults interested in TV and streaming. No sponsors were seen in the feed; the show promotes its own Pilot+ subscription.

At an estimated $90 to $620 per host-read mid-roll, the show suits streaming services, UK entertainment brands and viewing-related products seeking an engaged audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Pilot TV can edit or remove this page at any time.

Questions about Pilot TV

How much does Pilot TV charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll at about $90 to $620 per episode, based on estimated downloads of 5,000 to 25,000 per episode. Final pricing depends on the show's own terms.

What is Pilot TV about?

Pilot TV is a weekly UK podcast from Empire Magazine that reviews new television shows across streaming and broadcast and interviews TV creators and actors.

How do I contact Pilot TV about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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