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Planszowe Newsy (@planszowenewsy) is a Polish board game news channel run by a team based in Poland. It publishes about 50 uploads per quarter, mostly live streams and game instructions, with a median of about 1,700 views per video across 7,870 subscribers. Rates run $20 to $35 per 1,000 median views, or roughly $35 to $60 per video.

Why brands book Planszowe

Reach engaged Polish board game buyers during the Essen and Q4 release season

  • Median of about 1,700 views per video, with a 90th percentile near 3,800 views.
  • Engagement rate of 4.8 percent, well above typical long-form averages.
  • Nearly 50 uploads in the last 90 days, including live coverage of Essen and Spiel previews.
Best forboard game publisher launchesPolish retail and crowdfunding promotions
Watch forViews are modest, so this suits niche Polish tabletop audiences rather than mass reach.

Brand fit report

Content

Topics, IAB taxonomy
Hobby70%
Strategy video game15%
Lifestyle (sociology)15%
Formats
live streams, rules explainer videos, unboxings, interviews with publishers
Tone
informative, conversational
Language
Polish
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
8 to 35 minutes for long-form, under 60 seconds for Shorts

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement4.8%
Likes and comments per view on recent videos
Audience asks abouthow a specific board game is playedwhich new releases are worth buyingwhen a Polish edition of a game will be available
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
40%women
60%men
Countries
Poland85%
🇩🇪 Germany3%
LanguagesPolish 92%English 8%

Commercial

5%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
Nasza Księgarnia
Categories promoted
board games
Affiliate links
No

The unboxing video 'Pierwszy Szczur w Kosmosie' is described as made in advertising cooperation with the publisher Nasza Księgarnia.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is focused on board game rules, news and interviews, with no flagged titles in the recent 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube7.9k1.7k50
Instagram–––

Benchmark score: 58 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers27 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest today.

Witamy Cię na kanale Planszowe Newsy :) Od 2017 r. prowadzimy hobbystycznie największy serwis informacyjny o rynku gier planszowych. Codziennie piszemy o zapowiedziach nowych gier, przedsprzedażach, premierach, dodrukach, przeciekach od wydawców. Co znajdziecie na naszym kanale YT? ;) ▶ "Piotrek pyta..." - live streamy z polskimi wydawcami i innymi osobistościami z planszowej branży ▶ "Czwartkowe livy" - audycje, w których omawiamy premiery, prezentujemy topki i plotkujemy z widzami ▶ Videoinstrukcje gier ▶ Prezentacje, omówienia gier i recenzje gier 👉 Zapraszamy też na: ▶ Strona: https:
Planszowe Newsy's own profile description on YouTube

Are you Planszowe Newsy? Claim or remove this profile.

About Planszowe Newsy

Planszowe Newsy is a Polish board game news channel that has covered the tabletop industry since 2017, with its website and YouTube channel run by a hobbyist team. The channel posts frequent live streams, publisher interviews, rules explainers and game reviews, along with convention coverage from events such as Essen and Galaktikon. According to the website, the channel's content is also distributed through its news site, which covers releases, pre-orders and reprints.

Estimates suggest the audience is mostly Polish-speaking adults in their 25 to 44 range who already own or actively buy board games. The channel has about 7,870 subscribers and a median of roughly 1,700 views per video, so it reaches a focused rather than broad audience.

Sponsored work is rare and includes at least one publisher-funded unboxing. Rates run $20 to $35 per 1,000 median views, which works out to about $35 to $60 per video. That is comparable to a paid ad CPM of $10 to $30 but delivers a far more committed niche audience, making it a good fit for Polish board game publishers and retailers.

Written from Planszowe Newsy's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Planszowe Newsy can edit or remove this page at any time.

Questions about Planszowe

How much does Planszowe Newsy charge for a sponsored video?

Based on a median of about 1,700 views, a sponsored integration is estimated at $35 to $60 per video, using a CPM of $20 to $35 per 1,000 median views. Final pricing depends on format and the level of production required.

What does Planszowe Newsy post about on YouTube?

The channel posts board game news, live streams with publishers and industry figures, rules explainer videos, unboxings and convention coverage. Most content is in Polish and focuses on tabletop games and their releases.

How do I contact Planszowe Newsy for a brand deal?

Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked. The channel's public contact address is listed in its YouTube description.

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