Starbooked

PlyoJam, @plyojam, is a dance fitness channel based in Los Angeles, California, United States, offering hip-hop and Top 40 cardio dance workouts powered by plyometrics. The channel has about 24,700 subscribers and a median of roughly 1,400 views per video, posting about one video a month. Brand deal rate is roughly $150 to $250 per video, given its long-form format.

Why brands book PlyoJam

Family-friendly dance fitness channel with an engaged, fitness-minded audience

  • Median of about 1,400 views per video across 89 uploads
  • Long-form classes of 15 to 30 minutes suit sustained product placement
  • Engagement rate of about 2.6 percent, with comments on most classes
Best forfitness apparelathletic footwearhealthy snacks or supplements
Watch forViews are modest and uploads are infrequent, so reach per deal is limited.

Brand fit report

Content

Topics, IAB taxonomy
Physical fitness70%
Music20%
Hip hop music10%
Formats
full-length guided dance class, short workout teaser, instructor spotlight
Tone
energetic, upbeat
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
15 to 30 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Engagement2.6%
Likes and comments per view on recent videos
Audience asks abouthow to follow the dance routineswhether beginners can do the workouthow to join the online membership
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
75%women
25%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

4%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
fitness memberships, instructor certification
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; promotions are for the channel's own membership and instructor certification.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Workout routines set to mainstream pop and hip-hop tracks with no concerning titles in the recent videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube25k1.4k2
Instagram–––

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days2 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest 27 days ago.

PlyoJam was originally created in Los Angeles, California. The Online dance class combines easy to follow, hip-hop style dance moves with plyometric inspired jump training for a calorie scorching, sexy and FUN workout. Dance videos for anyone and everyone, get ready to train like an athlete and dance like a pop star. Access to 30 minute and 60 minute workouts online. Dance workouts with routines set to ALL your favorite hip-hop and Top 40 dance songs! Fresh content added to the site weekly! You will also have access to Core, Stretch and Strength videos. https://www.instagram.com/plyojam/
PlyoJam's own profile description on YouTube

Are you PlyoJam? Claim or remove this profile.

About PlyoJam

PlyoJam is a dance fitness channel run by co-founders Jason Layden and Stacey Beaman, who are based in Los Angeles, California. The channel posts long-form online dance classes of 15 to 30 minutes, mostly built around hip-hop and Top 40 routines that mix plyometric jumps with choreography. Uploads are infrequent, about one a month recently, and each class is shot with a guided instructor on camera.

By the channel's own profile, viewers are adults interested in home workouts, with an estimated skew toward women aged 25 to 44. Median views sit near 1,400 per video across 89 uploads, and sponsorship activity is minimal, with no disclosed brand deals in recent videos. Per the website, the founders also run an online membership and an instructor certification program.

A sponsored integration is roughly $150 to $250 per video, which is a $20 to $35 CPM on the channel's median views, compared with the $10 to $30 CPM typical of paid ads. Brands selling fitness apparel or home workout gear who want a dance-fitness audience should consider booking this channel.

Written from PlyoJam's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. PlyoJam can edit or remove this page at any time.

Questions about PlyoJam

How much does PlyoJam charge for a sponsored video?

PlyoJam's sponsored integrations are estimated at roughly $150 to $250 per video, based on its median of about 1,400 views in long-form format. That works out to a CPM of $20 to $35 per 1,000 views, which is higher than typical paid-ad CPMs of $10 to $30. Final pricing depends on the integration type and campaign scope.

What does PlyoJam post about on YouTube?

PlyoJam posts guided online dance workout classes, usually 15 to 30 minutes long, set to hip-hop and Top 40 songs. The routines combine dance moves with plyometric jump training. The channel also shares short teasers and occasional instructor spotlights, and it promotes its own membership and instructor certification.

How do I contact PlyoJam for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can send a brief and review rates from there.

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