Commercial Is Like This (商业就是这样) is a Chinese-language business podcast from Yicai (第一财经) that explains business phenomena in plain language. It has 371 episodes released roughly every four days, with a median length of about 35 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate range of $360 to $2,000 per episode. Its distinctive format pairs long analysis episodes with short Business Sketch (商业小样) installments.
A long-running Chinese business show with a loyal, analytically minded audience
- 371 episodes released about every four days, giving sponsors steady exposure
- Median episode length of about 35 minutes allows for a full host-read mid-roll
- Yicai affiliation and 298 Apple ratings averaging 4.6 signal established credibility
Brand fit report
Content
- Formats
- co-hosted banter, narrative, explainer
- Tone
- analytical, accessible
- Language
- Chinese
- Production
- Clean, edited audio
- Typical length
- 10 to 90 minutes, median about 35 minutes
Audience
Commercial
- Brands seen
- Yicai
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; the description gives only a contact email for thatisbiz@yicai.com.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover corporate strategy, consumer goods, aviation pricing and sports events with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.ximalaya.com/album/46587439 |
| Apple Podcasts | podcasts.apple.com/podcast/id1552904790 |
| RSS feed | www.ximalaya.com/album/46587439.xml |
Benchmark score: 73 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Vol.277 2026“金字招牌”特辑：有效创新 | 2026-10-14 | 43 min |
| 特番｜从会开车到会做事：AI如何进入真实世界 | 2026-10-13 | 1 h 28 min |
| 城市就是这样22｜中国的“中位数城市”是哪座？ | 2026-10-07 | 60 min |
| 假期通知兼谈本台为什么要做视频播客 | 2026-09-27 | 9 min |
| Vol.276 做月嫂育儿嫂的姐姐，都有故事 | 2026-09-23 | 1 h 53 min |
| 商业小样50 | 都在讨论家务机器人，不如关心到底有什么家务 | 2026-09-20 | 15 min |
Last six episodes from the show's feed, latest 5 days ago, a new one about every 4 days.
用简单易懂的语言解读商业现象。联系我们：thatisbiz@yicai.com
About 商业就是这样
Commercial Is Like This (商业就是这样) is a Chinese-language podcast that explains business phenomena in simple terms. Hosted on Ximalaya and linked to Yicai (第一财经) in the feed's contact email, it covers business, investing, marketing and management. The feed lists 371 episodes released roughly every four days, with a median length of about 35 minutes, plus short installments titled 商业小样.
The show's Apple Podcasts listing shows 298 ratings with an average of 4.6 out of 5, with the Apple Podcasts data citing a weekly update frequency. Listener figures are estimates: the audience is likely concentrated in China and skews toward professionals aged 25 to 44. No sponsors appear in the feed, and the only named brand is Yicai.
A mid-roll host-read is estimated at $360 to $2,000 per episode, based on estimated downloads of 20,000 to 80,000 per episode. This suits B2B services, financial products and education brands targeting Chinese business professionals.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. 商业就是这样 can edit or remove this page at any time.
Questions about 商业就是这样
How much does Commercial Is Like This charge for a podcast sponsorship?
Estimated rates are $360 to $2,000 per episode for a host-read mid-roll, based on estimated downloads of 20,000 to 80,000 per episode. Final pricing depends on what the show agrees to.
What is Commercial Is Like This about?
It is a Chinese-language podcast from Yicai that explains business, investing, marketing and management topics in plain language, with 371 episodes and a median length of about 35 minutes.
How do I contact Commercial Is Like This about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.
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