Starbooked

りーふのっとちゃんねる

@reefknot_channel · JP · JA

Reef Knot (りーふのっとちゃんねる, @reefknot_channel) is a Japanese YouTube channel run by a cat shelter in Japan that posts short videos about rescued cats. With about 3,130 subscribers and a median of roughly 1,200 views, it uploads irregularly, about six videos a year. Sponsored integrations are rated at $4 to $8 per 1,000 median views, about $150 to $250 per video.

Why brands book りーふのっとちゃんねる

Gentle cat rescue stories reaching a loyal Japanese animal-lover audience

  • Median views around 1,200 with a top Short at 209,164 views
  • Shorts make up 76% of uploads, averaging under 60 seconds
  • Zero sponsorships in the last 50 videos, so integrations would stand out
Best forpet supply brandsanimal welfare causesadoption and wellness campaigns
Watch forUpload pace is slow, with six videos in the past year and no uploads in 90 days.

Brand fit report

Content

Topics, IAB taxonomy
Pets85%
Lifestyle15%
Formats
YouTube Shorts rescue stories, long-form livestream of the shelter, crowdfunding appeal clips
Tone
sincere, gentle
Language
Japanese
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement4.9%
Likes and comments per view on recent videos
Audience asks abouthow the cats came to the shelterwhether a cat can be adoptedhow to support the shelter's crowdfunding
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
65%women
35%men
Countries
🇯🇵 Japan95%
🇺🇸 United States2%
LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions cover animal rescue, illness and bereavement of cats, with no flagged content; one video title mentions a homeless owner, handled in a caring tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.1k1.2k0
X–––
Instagram–––

Benchmark score: 48 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers48 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 197 days ago.

◆チャンネル登録はこちら↓ https://www.youtube.com/channel/UCJ3eOCbSame3gl0JuK6ukrQ?sub_confirmation=1 ◆HP・関連リンク http://https://lit.link/reefknot ◆Instagram https://www.instagram.com/syuntoby/?hl=ja ◆Twitter https://twitter.com/reef__knot ◆継続支援 https://readyfor.jp/projects/reefknot ◆オンラインショップ https://reef-knot.shop-pro.jp 猫ちゃんの保護施設を運営しております。 動画で検索をかけると悲しく目を背けたくなる動画が多いように感じます。 確かに辛い想いをして保護されているわけですから悲しい内容になります。 しかし、「悲しくなるから見たくない」と言われていることも事実。 保護猫ちゃん達をできる限り明るくご紹介し、興味のある方が スムーズに現状を知れるようなきっかけとなったら幸いです。
りーふのっとちゃんねる's own profile description on YouTube

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About りーふのっとちゃんねる

Reef Knot (りーふのっとちゃんねる) is a Japanese YouTube channel run by an animal shelter that protects cats in Japan. The channel posts mostly YouTube Shorts under a minute long, telling the stories of individual rescued cats, from cats left after an owner's death to long-term cage-kept cats learning to trust people. Recent uploads also include a livestream test and crowdfunding appeals for a new shelter.

According to channel data, the audience is mostly Japanese, and estimated viewers skew toward adult women who care about animal welfare. The median video draws about 1,200 views, with a few stories reaching tens of thousands. The shelter has not run any sponsored integrations in its recent videos.

At a rate of $4 to $8 per 1,000 median views, a Shorts integration costs roughly $150 to $250, a CPM of $4 to $8, well below the $10 to $30 typical for paid ads. Pet brands and welfare campaigns that want an engaged, low-cost Japanese audience should consider booking this channel.

Written from りーふのっとちゃんねる's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. りーふのっとちゃんねる can edit or remove this page at any time.

Questions about りーふのっとちゃんねる

How much does Reef Knot charge for a sponsored video?

Reef Knot's sponsored integrations are estimated at $150 to $250 per video, based on a median of about 1,200 views and the $4 to $8 per 1,000 views rate for Shorts-heavy channels. Final pricing depends on the format and the campaign's scope.

What does Reef Knot post about on YouTube?

Reef Knot posts short videos about rescued cats at an animal shelter in Japan, telling the individual stories of cats from difficult backgrounds. Its recent uploads also include shelter livestream tests and crowdfunding appeals for a new facility.

How do I contact Reef Knot for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for the booking option.

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