Starbooked

REFORAMAR (@reforamar), a nonprofit based in Natal, Rio Grande do Norte, Brazil, makes short videos about free home renovations for families in precarious housing, the nonprofit's training courses and its thrift bazaar. The channel has about 1,280 subscribers and a median of 128 views per video, with roughly seven uploads in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book REFORAMAR

Family-friendly charity channel with a loyal Brazilian audience in Natal

  • Median of 128 views per video across 94 uploads, with a 90th percentile near 451 views
  • Engagement rate of 1.34 percent, with a 1.25 percent like rate
  • Videos average about 79 seconds, suited to Shorts-style placements
Best forcause-marketing campaignsconstruction and home improvement product awareness
Watch forVery small reach; budget for awareness, not large-scale conversions.

Brand fit report

Content

Topics, IAB taxonomy
Society60%
Home & Garden25%
Careers15%
Formats
short vertical clips, interview clips, event promotion
Tone
warm, earnest
Language
Portuguese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds to 2 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Positive share of 30 comments
Engagement1.3%
Likes and comments per view on recent videos
Audience asks aboutHow to nominate a home for renovationHow to sign up for the Capacita coursesHow to donate or volunteer
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
60%women
40%men
Countries
🇧🇷 Brazil95%
LanguagesPortuguese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
construction materials
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the video 'Parceria que constrói resultados | Reforamar 🤝 Casa do Construtor' describes a partnership with a construction retailer rather than a paid integration.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers housing assistance, training and charity; the video 'Dia da Visibilidade Trans' is a respectful awareness post with no risk signals.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.3k1287
Instagram–––

Benchmark score: 20 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers13 / 50
Activity Uploads in the last 90 days7 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest today.

A Reforamar é uma ONG, criada em 2018, que tem como objetivo fazer a reforma na casa de famílias que vivem em situação de precariedade e até mesmo em situação de emergência. A seleção é feita após uma análise das indicações no site da ONG, levando em consideração a quantidade de moradores, se tem crianças e/ou idosos, além, principalmente, da situação em que a residência se encontra. Para saber mais, acompanhar todas as ações e conhecer as formas de ajudar, siga a ReforAmar nas redes sociais Instagram, Facebook, Youtube e acesse o nosso site www.reforamar.org.br. https://www.instagram.com/re
REFORAMAR's own profile description on YouTube

Are you REFORAMAR? Claim or remove this profile.

About REFORAMAR

REFORAMAR is a nonprofit organization founded in 2018 in Natal, Rio Grande do Norte, Brazil. Its channel, @reforamar, posts short Portuguese-language videos about free home renovations for families in precarious housing, its Capacita training courses in construction, its thrift bazaar and calls for donations and volunteers. Content is mostly short vertical clips, interview snippets and event promotion, filmed on camera with low production values.

The channel has about 1,280 subscribers and a median of 128 views per video. Its audience is estimated to be mostly Brazilian adults, although this is an estimate from the content and not measured data. Brand work visible on the channel is limited to partnerships with a construction retailer and an awareness campaign with a paint brand.

Sponsored integrations are estimated at $150 to $250 per video, which is roughly $20 to $35 CPM at the median view count, compared with a typical paid-ad CPM of $10 to $30. Brands in home improvement or cause marketing should consider this channel.

Written from REFORAMAR's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. REFORAMAR can edit or remove this page at any time.

Questions about REFORAMAR

How much does REFORAMAR charge for a sponsored video?

Estimated rates are $150 to $250 per video, based on the channel's median of 128 views and standard integration pricing. The channel has no sponsored videos on record, so this is an estimate and the actual fee should be confirmed directly with the nonprofit.

What does REFORAMAR post about on YouTube?

The channel posts short Portuguese videos about free home renovations for low-income families, training courses in construction, its thrift bazaar, donation drives and volunteer recruitment. Most clips are under two minutes and feature the team or beneficiaries on camera.

How do I contact REFORAMAR for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options after unlocking the contact details.

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