Starbooked

Secretly Incredibly Fascinating

Hosted by Alex Schmidt, Katie Goldin

Secretly Incredibly Fascinating, hosted by comedy writer Alex Schmidt with co-host Katie Goldin, explores the history, science and lore behind everyday things. The show has 335 episodes released weekly, with typical episodes running about 70 to 85 minutes. Estimated downloads per episode are 5,000 to 25,000, with a rate of $90 to $625 per episode.

Why brands sponsor Secretly Incredibly Fascinating

Weekly history and science deep dives with a loyal, highly rated audience

  • Apple Podcasts shows 758 ratings averaging 4.7 stars, with most ratings at five stars.
  • Episodes run about 70 to 85 minutes weekly across more than 330 episodes since 2020.
  • Hosted on the Maximum Fun network, whose shows are described as downloaded millions of times a month.
Best forbooks and education productsconsumer brands seeking curious, engaged listeners
Watch forDownload estimates are inferred from ratings, not published figures, so verify before committing budget.

Brand fit report

Content

Topics, IAB taxonomy
Society45%
Comedy30%
Science25%
Formats
co-hosted banter, educational deep dive, bonus episodes
Tone
joyful, witty
Language
English
Production
Studio production
Typical length
70 to 85 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment92/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple Podcasts shows 758 ratings, which maps to the 200 to 1,000 ratings band, adjusted up for a show with 335 episodes on a maximumfun.org network host and popularity 9.
Audience asks aboutWhy is a common everyday object so interesting?What is the history behind this thing?Is the surprising fact about this object true?
Age
15%18-24
30%25-34
25%35-44
30%45+
Gender
50%women
50%men
Countries
🇺🇸 United States75%
🇨🇦 Canada8%
🇬🇧 United Kingdom7%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website points to sponsorship and advertising through the network rather than naming a sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Explicit flag is 0 and recent titles such as Hot Dogs, Bees! and Honey cover neutral everyday subjects.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 93 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
$2 Bills2026-10-121 h 10 min
Closed Captions2026-10-051 h 14 min
(out sick this week)2026-09-281 min
Ladybugs2026-09-211 h 18 min
The Days Of The Week2026-09-141 h 12 min
Hot Dogs2026-09-071 h 24 min

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

A weekly podcast about the history, science, lore and surprises that make everyday things secretly incredibly fascinating. Hosted by comedy writer, emoji creator, and ‘Jeopardy!‘ champion Alex Schmidt. Join Alex & his co-host Katie Goldin for a joyful deep dive into seeing the world a whole new way! (For research sources, bonus episodes, and how you can support the podcast, visit sifpod.fun.)
Secretly Incredibly Fascinating's own show description from the podcast feed

Do you make Secretly Incredibly Fascinating? Claim or remove this page.

About Secretly Incredibly Fascinating

Secretly Incredibly Fascinating is a weekly podcast hosted by comedy writer and Jeopardy champion Alex Schmidt, with co-host Katie Goldin. Per the show's website and RSS feed, each episode is a deep dive into the history, science and lore behind everyday things, with episodes typically running 70 to 85 minutes. The show is published on the Maximum Fun network and has 335 episodes since July 2020.

According to Apple Podcasts, the show has 758 ratings averaging 4.7 stars, with most ratings at five stars. Listener figures are not published by the show; based on those ratings and the show's age and network, its audience is estimated at 5,000 to 25,000 downloads per episode, skewing American and across adult age groups. No sponsors are named in the feed, website or episode titles.

Brands seeking a host-read mid-roll can expect an estimated $90 to $625 per episode, based on $18 to $25 per 1,000 estimated downloads. The show suits book publishers, education products and consumer brands looking for a curious, family-friendly audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Secretly Incredibly Fascinating can edit or remove this page at any time.

Questions about Secretly Incredibly Fascinating

How much does Secretly Incredibly Fascinating charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at $90 to $625 per episode. Final pricing depends on the agreed download numbers and placement.

What is Secretly Incredibly Fascinating about?

It is a weekly podcast by Alex Schmidt and Katie Goldin about the history, science, lore and surprises behind everyday things, from ladybugs to hot dogs.

How do I contact Secretly Incredibly Fascinating about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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