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Skeptoid

Podcast · skeptoid.com · EN
Hosted by Brian Dunning

Skeptoid, hosted by Brian Dunning, examines popular urban legends, pseudoscience, conspiracy theories and UFO claims through a skeptical science lens. The show has 1,000 episodes and a weekly cadence, with a median length of about 17 minutes. Estimated downloads are 20,000 to 80,000 per episode, implying a rate of $360 to $2,000 per host-read mid-roll.

Why brands sponsor Skeptoid

Long-running science podcast with a loyal, debunking-focused audience

  • Over 1,000 weekly episodes since 2006 with an Apple rating of 4.6 from 2,663 ratings.
  • Audience follows evidence-based takes on health myths, urban legends and conspiracy claims.
  • Podcast Index popularity 9 and a public press room point to steady, established reach.
Best forhealth and wellness products seeking credibilityscience education and booksconsumer tools aimed at critical thinkers
Watch forSkeptical audience may reject overt hype or unsupported health claims in any ad read.

Brand fit report

Content

Topics, IAB taxonomy
Science45%
Health & Fitness20%
Society20%
History15%
Formats
solo monologue, narrative, bonus feed drop
Tone
analytical, measured
Language
English
Production
Clean, edited audio
Typical length
15 to 20 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 50%: Apple Podcasts ratings_count of 2,663 falls in the 1,000 to 5,000 band; show is over five years old so no band shift; Podcast Index popularity 9 and 20-year history support the upper half.
Audience asks aboutIs this urban legend or paranormal claim true?What does the science say about this health claim?Where did this conspiracy theory come from?
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
null%women
null%men
Countries
🇺🇸 United Statesnull%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website offers paid episode sponsorships but no sponsored episodes appear in the last 20 titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episode titles cover legends, UFOs and health myths with no explicit flags; the explicit field is 0 and some conspiracy topics touch political subjects such as 'Is CERN Altering Reality?'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

The true science behind our most popular urban legends. Historical mysteries, paranormal claims, popular science myths, aliens and UFO reports, conspiracy theories, and worthless alternative medicine schemes... Skeptoid has you covered. From the sublime to the startling, no topic is sacred. Weekly since 2006.
Skeptoid's own show description from the podcast feed

Do you make Skeptoid? Claim or remove this page.

About Skeptoid

Skeptoid is a weekly science podcast hosted by Brian Dunning, as stated on the show's website and press room page. Each episode, typically 15 to 20 minutes long, examines urban legends, pseudoscience, conspiracy theories, UFO reports and health myths with a skeptical, evidence-based approach. The show has released over 1,000 episodes since 2006, according to the feed and Apple Podcasts.

Apple Podcasts lists 2,663 ratings with an average of 4.6, and the show's website describes it as a listener-supported 501(c)(3) nonprofit. Listeners are estimated to be adults interested in science and critical thinking, though audience demographics are not published. Estimated downloads run 20,000 to 80,000 per episode, based on rating counts and show history.

The feed and website show no sponsors in recent episodes, but the site offers personal and commercial episode sponsorships. At an estimated $360 to $2,000 per host-read mid-roll, the show suits brands in health, science education or consumer products that value a skeptical, critical audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Skeptoid can edit or remove this page at any time.

Questions about Skeptoid

How much does Skeptoid charge for a podcast sponsorship?

Skeptoid's website offers a personal sponsorship for a one-time fee of $500 and commercial sponsorships priced by impressions. Starbooked estimates a host-read mid-roll at roughly $360 to $2,000 per episode based on audience estimates.

What is Skeptoid about?

Skeptoid is a weekly science podcast that examines urban legends, pseudoscience, conspiracy theories, UFO reports and health myths, revealing the evidence behind each claim.

How do I contact Skeptoid about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. The website also lists a Sponsor an Episode page for direct requests.

Similar creators

Podcast and other creators in science, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
Outside/Inpodcast
environmental journalismscience50k–$360–2000100
sciencelife sciences50k–$360–2000100
sciencecommunication skills50k–$360–2000100
ufo and uapscience15k–$90–620100
space explorationastronomy28k–$270–1000100
historyscience15k–$90–62099