S&S Chicago Inc. (@snsrecordschi), a US house music record label channel run by label founders Steve "Silk" Hurley and Shannon "Skip" Syas, posts podcast episodes and short interview clips. It has about 41,000 subscribers and a median of roughly 1,160 views per video, with about six uploads a year and a rate range of $150 to $250 per video.
Chicago house label audience reached through podcast and artist interview clips
- About 41,000 subscribers and a median of 1,159 views per video
- Podcast episodes reach up to 18,921 views with long watch times
- Shorts make up 74 percent of uploads, keeping per-video rates low
Brand fit report
Content
- Formats
- podcast episodes, short interview clips, label promo videos
- Tone
- candid, informal
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for clips, 1 to 2 hours for podcast episodes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions cover music careers and personal reflections, with no flagged content; one clip title references 'crashing out' in the context of financial difficulties.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 41k | 1.2k | 0 |
Benchmark score: 12 / 100
Public rule, same for everyone. How it works.
Recent videos
▶S&S Chicago Podcast - Kosine Season 1 Episode 7 · 14k views
▶Kosine Talks About Navigating In The Music Industry · 1.7k views
▶Kosine Talks about His Style Of Production and Da Internz · 2.2k viewsLast three uploads, latest 307 days ago.
S&S Records (S&S Chicago) was founded by 4-time GRAMMY® nominee Steve “Silk” Hurley and global DJ/producer Shannon “Skip” Syas. Built from the roots of Chicago House Music, S&S combines Silk’s worldwide success with Skip’s global influence to create a powerhouse label known for classic and cutting-edge dance music. Our catalog features iconic artists including Syleena Johnson, CeCe Peniston, Ann Nesby, Paul Johnson, Steve "Silk" Hurley, Chantay Savage, Jamie Principle, J.M. Silk, and more. From soulful house to modern electronic releases, S&S Records continues to elevate the culture, celebrat
About S&S Chicago Inc.
S&S Chicago Inc. is the YouTube channel of S&S Records, a US house music label founded by GRAMMY-nominated producer Steve "Silk" Hurley and DJ and producer Shannon "Skip" Syas. The channel posts podcast episodes with artists such as Kosine, Chantay Savage and Paul Anthony (Gettoblaster), along with short interview clips and label release videos. Uploads are infrequent, with six videos in the past year.
The channel has about 41,000 subscribers and a median of around 1,160 views per video, with a 90th-percentile view count near 14,700. Its audience is estimated to be music fans and aspiring DJs and producers interested in Chicago house history, though no demographic data is available. Viewer age, gender and location splits are not known.
The label has no sponsorships in the recent history. Its rate is $150 to $250 per video, which works out to roughly $10 to $10 per 1,000 median views on a shorts-heavy channel, below the typical $10 to $30 CPM for paid ads, which makes it a fit for music industry brands and gear makers testing a niche audience.
Written from S&S Chicago Inc. 's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. S&S Chicago Inc. can edit or remove this page at any time.
Questions about S&S
How much does S&S Chicago charge for a sponsored video?
The estimated rate is $150 to $250 per video, based on a median of about 1,160 views and a shorts-heavy upload mix. Rates are estimates and depend on the format and the terms of the brief.
What does S&S Chicago post about on YouTube?
The channel posts podcast episodes and short interview clips with house music artists and producers, plus label release videos. Topics include production process, music industry careers and Chicago house history.
How do I contact S&S Chicago for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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