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Self Publishing Info with the SPA Girls

@spagirlspodcast · NZ · EN

The SPA Girls (@spagirlspodcast), four New Zealand self-publishing authors, run a weekly YouTube channel with 4,270 subscribers and 368 videos. Median views sit near 633 per video, uploads run about 50 per year, and sponsored integrations are priced at $20 to $35 per 1,000 median views, roughly $15 to $25 per video.

Why brands book Self

Reach newer self-publishing authors through weekly, in-depth craft and marketing talk

  • Median of 633 views per video across 368 uploads, with 50 uploads in the past year
  • Episodes run about 58 minutes median, giving sponsors time for a full read
  • Estimated 4,270 subscribers, with a podcast audience across Spotify and Apple
Best forauthor software and toolsbook marketing servicesaudiobook production
Watch forViewership is modest and most episodes are audio-first with little on-camera presence.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature70%
Business20%
Education10%
Formats
long-form podcast interviews, panel discussion, short audio teasers
Tone
candid, practical
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
50 to 70 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement3.5%
Likes and comments per view on recent videos
Audience asks abouthow to market a self-published bookhow to write faster and build a serieshow to earn a sustainable full-time author income
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
75%women
25%men
Countries
🇺🇸 United States40%
🇬🇧 United Kingdom15%
🇦🇺 Australia12%
New Zealand10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

18%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
author services, writing tools
Affiliate links
Yes

Recent episodes such as 'Writing the books and growing the business are two different skills' feature guests who promote their own author businesses, and the channel shows affiliate signals.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencelow
Politicslow

Romance and romantasy genre discussion, such as 'Building A Career Writing Short Romance', involves adult romance content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.3k63318
Instagram–––

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers19 / 50
Activity Uploads in the last 90 days18 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 4 days ago.

The SPA Girls are Trudi Jaye, Cheryl Phipps, Wendy Vella and Shar Barratt: four full-time New Zealand authors who between them have successfully self-published more than 120 romance, urban fantasy, cozy mystery and non-fiction books.. The SPA Girls Podcast (SPA = Self Publishing Authors) is one of the industry’s leading publishing podcasts globally, continuously publishing new episodes weekly since 2015. Aimed at newer self-publishers, the podcast has received rave reviews from listeners and guests alike. Each week the SPA Girls bring listeners a new episode covering all things self-publish
Self Publishing Info with the SPA Girls's own profile description on YouTube

Are you Self Publishing Info with the SPA Girls? Claim or remove this profile.

About Self Publishing Info with the SPA Girls

The SPA Girls are four full-time New Zealand authors, Trudi Jaye, Cheryl Phipps, Wendy Vella and Shar Barratt, who publish a weekly self-publishing podcast on YouTube under @spagirlspodcast. The show, running since 2015, covers writing craft, marketing, advertising and expert interviews, mostly with other indie authors. Per the channel description, the hosts have published more than 120 books between them.

The channel has about 4,270 subscribers and 368 videos, with a median of roughly 633 views per video and about 50 uploads in the last year. Viewers are likely newer and mid-career indie writers, skewing toward women in romance and fantasy and concentrated in English-speaking markets. These audience figures are estimates.

The SPA Girls have a track record of sponsor and affiliate-style mentions, with an estimated 18 percent sponsored share. Their rate is $20 to $35 per 1,000 median views, so roughly $15 to $25 per video, which compares favorably with paid ads at a $10 to $30 CPM. Brands selling author tools or book services should consider booking them.

Written from Self Publishing Info with the SPA Girls's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Self Publishing Info with the SPA Girls can edit or remove this page at any time.

Questions about Self

How much does The SPA Girls charge for a sponsored video?

The SPA Girls are priced at $20 to $35 per 1,000 median views, which works out to roughly $15 to $25 per video based on a median of about 633 views. Rates are USD per video and are a guide, not a fixed quote.

What does The SPA Girls post about on YouTube?

The SPA Girls post weekly podcast episodes on self-publishing, writing craft, book marketing and author business. Most episodes are long interviews with other indie authors, and they also share short audio teasers and occasional classic replays.

How do I contact The SPA Girls for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, so you can check the listing for availability and request a proposal.

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