Studio Sofia (@studiosofia) is a Bulgarian fitness and nutrition channel run by Sofia, a personal trainer, with about 9,500 subscribers and a median of 73 views per video. It posts several short, low-production videos a week on home workouts, Pilates, and weight-loss habits. Sponsored integrations are estimated at $4 to $8 per 1,000 median views, or $150 to $250 per video.
Bulgarian fitness coach with a loyal home-workout audience and very low production costs
- Median of 73 views per video across 703 uploads, with about 50 uploads in the last 90 days
- About 40 percent of recent uploads are Shorts, which suits quick product demos
- Estimated $150 to $250 per sponsored video, versus a typical $10 to $30 CPM for paid ads
Brand fit report
Content
- Formats
- short-form workout clips, long-form home workouts, nutrition tips and myth-busting
- Tone
- motivational, supportive
- Language
- BG
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for Shorts, 8 to 25 minutes for workouts
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- online fitness programs (creator's own product)
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; the channel promotes its own 25 euro monthly online program, e.g. 'Онлайн програма за отслабване - 25евро'.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is fitness, nutrition and wellbeing focused with no flagged material in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 33 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Истинската причина защо вечер преяждаш (И не е липса на воля · 153 views
▶Протеиново тирамису в чаша · 32 views
▶Диета за есента · 56 viewsLast three uploads, latest 3 days ago.
Тук ще откриеш как да постигнеш мечтаното тяло и трайни резултати без глад, изтощителни диети и лишения. 🔥 Искаш ли реална промяна? В моята Месечна онлайн програма ти помагам да стопиш излишното и да изградиш полезни навици чрез перфектния баланс между тренировки, хранене и психология. 👉 Вземи пълния 1-месечен пакет за отслабване и лична подкрепа само за 25 евро тук: https://bgsofia.com/shop/месечна-онлайн-програма-за-отслабван/ ✨ Какво получаваш в канала: Разнообразни онлайн тренировки за дома Съвети за здравословно хранене без ограничения Информационни видеа, трикове и разбиване на митове
About Studio Sofia
Studio Sofia is a Bulgarian-language fitness channel run by Sofia, a personal trainer who also promotes her own online weight-loss program. Based on the channel's public uploads, it posts a mix of short Shorts clips and longer home workouts, including Pilates, core and Tabata sessions, along with nutrition tips and advice on avoiding diet myths. The channel has about 9,500 subscribers and 703 videos, with a median of about 73 views per upload.
The audience appears to be mostly Bulgarian-speaking women in their late twenties to forties who are interested in weight loss and home exercise. These viewer estimates are inferred from the content and have not been verified with analytics. No sponsorship disclosures appear in the last 50 videos.
A sponsored integration is estimated at $150 to $250 per video, based on $4 to $8 per 1,000 median views for a Shorts-heavy channel. That works out to a CPM of about $4 to $8 per 1,000 views, below the $10 to $30 typical of paid ads. It suits small Bulgarian brands in nutrition, fitness equipment or apparel.
Written from Studio Sofia's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Studio Sofia can edit or remove this page at any time.
Questions about Studio
How much does Studio Sofia charge for a sponsored video?
Studio Sofia is estimated to charge $150 to $250 per sponsored video. The estimate is based on $4 to $8 per 1,000 median views, because about 40 percent of recent uploads are Shorts, which carry lower per-view rates. Final pricing depends on format and deliverables.
What does Studio Sofia post about on YouTube?
The channel posts Bulgarian-language fitness content, including home workouts, Pilates, Tabata, back and neck exercises, and healthy eating tips. It also includes motivational videos and myth-busting about weight loss. Most uploads are short, low-production videos with the creator on camera.
How do I contact Studio Sofia for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel's own links point to its website and Telegram community, but brand inquiries should go through the unlocked contact details.
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