Style Icon Nat (@styleicon), a UK fashion and lifestyle creator, posts style, beauty and red-carpet coverage on YouTube. The channel has about 4.9 thousand subscribers and a median of 807 views per video, uploading roughly 10 videos a year. Estimated sponsored rate: $20 to $35 CPM, so about $20 to $30 per 1,000 median views, or roughly $150 to $250 per video.
UK style creator with an audience built on red-carpet and luxury fashion coverage
- Median of 807 views per video, with a 90th percentile near 3,954 views
- Recent Shorts and event clips cover luxury fashion and celebrity events
- Affiliate links present on the channel, suggesting some shopping intent
Brand fit report
Content
- Formats
- event coverage and red-carpet clips, vlogs, short style reviews
- Tone
- polished, personable
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds for recent Shorts-style clips, 8 to 25 minutes for older vlogs
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- fashion, beauty
- Affiliate links
- Yes
Recent videos feature a Chanel-tagged 'Battle of The Brands' clip and the 2022 ShopShare.tv virtual styling shopcast, but no explicit sponsorship disclosure was found in the last 50 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is red-carpet fashion coverage and style advice with no flagged material in the recent titles.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 4.9k | 807 | 0 |
Benchmark score: 22 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Battle of The Brands #Chanel4 featuring Style Icon Nat #pers · 9 views
▶Style Icon: Battle of The Brands · 64 views
▶Style Icon at The Global Gift Gala · 181 viewsLast three uploads, latest 190 days ago.
Est.2004
About Style Icon Nat
Style Icon Nat is a UK fashion and lifestyle creator who posts on YouTube under the handle @styleicon. Her channel has been active since 2014 and mixes long vlogs from 2018 to 2021 with short red-carpet and event coverage from 2025. Her description on the channel references personal styling and luxury personal shopping enquiries.
The channel uploads about 10 videos a year. Most recent videos are short clips of events such as the Global Gift Gala and film premieres, with a few styling and beauty pieces. Audience size is around 4,900 subscribers with a median of 807 views per video. The audience is estimated, not measured, and skews toward UK viewers who follow fashion and beauty.
Brands that want UK-based fashion exposure with a clear luxury focus may find this a fit. The estimated rate is $20 to $35 CPM, versus $10 for paid ads, so a sponsored video runs roughly $150 to $250.
Written from Style Icon Nat's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Style Icon Nat can edit or remove this page at any time.
Questions about Style
How much does Style Icon Nat charge for a sponsored video?
Based on the channel's median of 807 views, the estimated rate is roughly $150 to $250 per sponsored video, at $20 to $35 per 1,000 median views. This is an estimate from public metrics and may differ from her actual pricing.
What does Style Icon Nat post about on YouTube?
She posts fashion, beauty and lifestyle content, including red-carpet and event coverage, style reviews and older vlogs. Recent videos focus on luxury fashion and celebrity events in the UK.
How do I contact Style Icon Nat for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the channel's public description points to a styling enquiries page.
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