SN
SN (@superduperkitchen), a vegetarian cooking channel run by Niranjana Sankaranarayanan from India, has about 1,670 subscribers and a median of roughly 1,050 views per video. The channel posts mainly Indian vegetarian recipes, with long-form and Shorts content. Uploads have stopped since 2024, so brand work is a poor fit. Estimated rate is $20 to $35 per 1,000 median views, roughly $30 to $40 per video.
Family-friendly vegetarian recipe channel with a loyal, recipe-focused audience
- About 1,670 subscribers and roughly 339,000 lifetime views across 444 videos
- Median of about 1,050 views per video, with a top video at about 52,800 views
- Shorts make up 36 percent of uploads, useful for low-cost recipe placements
Brand fit report
Content
- Formats
- recipe tutorial, short recipe clip, step-by-step cooking video
- Tone
- homestyle, instructional
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 60 seconds for Shorts, 2 to 4 minutes for long-form
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
All recent titles and descriptions are plain recipe content with no flagged material.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 50 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Lauku Kofta / Ghia / Dhudhi kofta · 32 views
▶Mango Payasam / Mango Kheer · 53 views
▶Veg Molagootal / Kerala style mixed veg curry · 178 viewsLast three uploads, latest 818 days ago.
Vegetarian cooking channel My Website - https://superduper-kitchen.com/ My facebook - https://www.facebook.com/Superduperkitchen/ Twitter - https://twitter.com/Superduperkitch Tumblr - http://superduperkitchen.tumblr.com/ Instagram - https://www.instagram.com/superduperkitchen/?hl=en Pinterest - https://in.pinterest.com/superduperkitch/
About SN
SN (@superduperkitchen) is a vegetarian cooking channel run by Niranjana Sankaranarayanan, a writer, photographer and videographer based in India. According to her website, she is a biotechnologist by qualification who grew up in a family that cooks and makes sweets together. The channel posts Indian vegetarian recipes, including South Indian dishes, North Indian curries, sweets and snacks, mostly as short tutorials with low-production filming.
The channel has about 1,670 subscribers and a median of roughly 1,050 views per video. Its audience is estimated to be mostly Indian home cooks, with some viewers in the US and UK. Uploads stopped in 2024, so the channel is not currently active.
At an estimated $20 to $35 per 1,000 median views, a sponsored video would cost about $30 to $40, a CPM of $20 to $35, compared with the typical $10 to $30 for paid ads. It is best suited to small budgets from kitchen or grocery brands willing to accept limited current reach.
Written from SN's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. SN can edit or remove this page at any time.
Questions about SN
How much does SN charge for a sponsored video?
Based on a median of about 1,050 views, the estimated rate is roughly $30 to $40 per video, at $20 to $35 per 1,000 views. The channel has no recent sponsorships, so this is a formula-based estimate rather than a published rate.
What does SN post about on YouTube?
SN posts vegetarian Indian recipes, including South Indian dishes, North Indian curries, sweets, snacks and breakfast items. Most videos are short step-by-step tutorials, with some Shorts. Uploads stopped in 2024.
How do I contact SN for a brand deal?
Contact details unlock on Starbooked for $0.80. The channel is not currently boosted, so it cannot be booked directly through Starbooked, though the creator's website lists a contact form.
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