Starbooked

swing2sleep GmbH

@swing2sleep · DE · DE

swing2sleep GmbH (@swing2sleep) is a German baby-products and parenting channel run from Germany, making short videos about infant sleep, the swing2sleep Federwiege cradle, and life with a newborn. The channel has about 4,190 subscribers, roughly 9.3 million total views and a median of 338 views per video, with near-daily uploads. Sponsored integrations are estimated at $4 to $8 per 1,000 median views, or $150 to $250 per video.

Why brands book swing2sleep

Reach German parents of newborns with a baby-sleep channel with 9.3 million views

  • About 4,190 subscribers and 9.3 million lifetime views on a channel that uploads almost daily
  • Median of 338 views per video, so sponsored clips are priced at $150 to $250 per placement
  • Two thirds of recent uploads are Shorts, suited to quick product demos
Best forbaby sleep productsnursery and newborn equipment
Watch forThe brand runs its own products, so competitor-brand placements may be limited and audience overlap is with its own shop.

Brand fit report

Content

Topics, IAB taxonomy
Family and Relationships45%
Health35%
Shopping20%
Formats
short vertical clips, sponsored giveaway promos, explainer videos
Tone
reassuring, practical
Language
German
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 30 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow to get a baby to sleepwhether a swing or cradle is safe for a newbornwhat baby clothing or equipment is needed
Age
15%18-24
60%25-34
22%35-44
3%45+
Gender
85%women
15%men
Countries
🇩🇪 Germany85%
🇦🇹 Austria8%
🇨🇭 Switzerland7%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
swing2sleep
Categories promoted
baby cradles and swings, baby products, maternity and baby care
Affiliate links
No

Recent videos promote the brand's own October giveaway calendar and product line; no third-party sponsorship disclosures were found in the last 50 videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content covers infant sleep and baby care with no concerning material; the 'Du kannst nicht die ganze Nacht stillen' short concerns breastfeeding routines and is presented neutrally.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.2k33850

Benchmark score: 41 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest today.

Babyschlaf verstehen statt verzweifeln 👶🏼💤 Die Federwiege für Babys · Das Wissen für Eltern 💛 über +290.000 glückliche Familien & von Hebammen, Ostheopathen und Babyschlaf-Experten empfohlen 🙏🏻 Wir begleiten eure Reise von der Schwangerschaft, zur Geburt und übers Wochenbett - im gesamten 1. Lebensjahr mit Baby: https://linktr.ee/swing2sleep ❤️ Auf unserem YouTube-Kanal findet ihr Videos zu unserer swing2sleep Federwiege und alles rund um das Thema Babyentwicklung, Babyschlaf & den Alltag mit Baby. 👶🏼
swing2sleep GmbH's own profile description on YouTube

Are you swing2sleep GmbH? Claim or remove this profile.

About swing2sleep GmbH

swing2sleep GmbH runs a German-language YouTube channel focused on baby sleep, infant development and daily life with a newborn. The channel is tied to the swing2sleep Federwiege, a gentle-motion cradle, and publishes mostly short vertical videos, with about 50 uploads in the last 90 days. The channel lists roughly 4,190 subscribers and 9.3 million total views, with a median of 338 views per video.

The audience is estimated to be mostly German-speaking parents of infants, with women making up the large majority of viewers. Recent content includes a month-long October giveaway calendar, sleep tips and feeding-routine explainers. Creator reach is modest, so these estimates are indicative only.

Brands in baby care, nursery equipment or sleep products may find value here. At an estimated $4 to $8 CPM per 1,000 median views, which is below typical paid-ad CPMs of $10 to $30, a single placement costs roughly $150 to $250.

Written from swing2sleep GmbH's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. swing2sleep GmbH can edit or remove this page at any time.

Questions about swing2sleep

How much does swing2sleep GmbH charge for a sponsored video?

Based on a median of 338 views and a Shorts-heavy channel, an estimated sponsored integration is about $150 to $250 per video. Rates are estimates from public channel data, not a published rate card.

What does swing2sleep GmbH post about on YouTube?

The channel posts short German-language videos about baby sleep, infant development, feeding routines and life with a newborn. It also promotes its swing2sleep Federwiege cradle and runs giveaway campaigns.

How do I contact swing2sleep GmbH for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

Similar creators

YouTube and other creators in baby sleep, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
Cradlewise@cradlewise · US
baby sleepsmart nursery gear7.8k1.1k$150–25050
parentingbaby products92k859$150–25041
ちゃんママ@chanmama03 · JP
baby productsnew mom tips12k17k$150–25057
baby productsnewborn gear3.1k2.1k$150–25056
Madison Maryan@madisonleighmaryan · US
stay at home mommom vlogs76k4.3k$150–25052
Wesser Angel Việt Nam@wesserangelvietnam9110 · VN
baby productsparenting vietnam1.3k369k$7380–1291050