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That Triathlon Life Podcast

Podcast · ThatTriathlonLife.com · EN
Hosted by Eric Lagerstrom, Nick Goldston, Paula Findlay

That Triathlon Life Podcast is hosted by pro triathletes Eric Lagerstrom and Paula Findlay with amateur triathlete Nick Goldston. The show covers race recaps, training questions, gear and triathlon culture. It has 238 episodes released weekly, typically 50 to 60 minutes long. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode.

Why brands sponsor That Triathlon Life Podcast

Engaged triathlon audience hearing pro athletes recommend training and gear

  • 238 episodes released weekly, with a loyal listener base shown by 565 Apple ratings averaging 4.9.
  • Co-hosts are pro triathletes who discuss training, race strategy and equipment in their own words.
  • Episodes run about 55 minutes, long enough for a host-read mid-roll ad with room to explain the product.
Best forendurance sports gearnutrition and recovery productsrace entry or event promotion
Watch forNo sponsors appear in the feed, so the show's ad acceptance and rate card are unconfirmed.

Brand fit report

Content

Topics, IAB taxonomy
Sports60%
Health & Fitness35%
Hobbies & Interests5%
Formats
co-hosted banter, race debrief, listener Q&A
Tone
casual, energetic
Language
English
Production
Clean, edited audio
Typical length
50 to 60 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 565 Apple ratings with a 4.9 average and a Podcast Index popularity of 9 point to the 5,000 to 25,000 band, and weekly cadence over four years supports the upper part of that range.
Audience asks abouthow to train for a triathlonrace recaps and pro race resultstriathlon bike and gear choices
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
35%women
65%men
Countries
🇺🇸 United States45%
🇨🇦 Canada15%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the website lists its own team and shop products and a podcast supporter page, not third-party sponsors.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover races, training and gear, with alcohol mentioned only in passing in 'alcohol before Kona'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 91 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

Pro Triathletes Eric Lagerstrom, and Paula Findlay, team up with their friend and amateur triathlete Nick Goldston to hang out and answer questions about triathlon. https://www.thattriathlonlife.com
That Triathlon Life Podcast's own show description from the podcast feed

Do you make That Triathlon Life Podcast? Claim or remove this page.

About That Triathlon Life Podcast

That Triathlon Life Podcast is a weekly show hosted by pro triathletes Eric Lagerstrom and Paula Findlay with amateur triathlete Nick Goldston, according to the RSS feed and the show's website at thattriathlonlife.com. The show covers race recaps, training questions, gear and the culture of the sport, in a casual format with the three hosts talking directly with each other and answering listener questions. It has released 238 episodes since January 2022, with episodes typically running 50 to 60 minutes.

Apple Podcasts lists 565 ratings with a 4.9 average. Based on those ratings, the show's weekly cadence and its Podcast Index popularity, listeners are estimated at 5,000 to 25,000 per episode, mostly triathletes and endurance sports fans in the United States and Canada. These figures are estimates, not published download counts. No third-party sponsors appear in the feed or on the website, which lists the show's own team and shop products.

Based on that estimate, a host-read mid-roll ad would cost about $90 to $625 per episode. Brands selling endurance sports gear, recovery products or race entries are the best fit for this audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. That Triathlon Life Podcast can edit or remove this page at any time.

Questions about That Triathlon Life Podcast

How much does That Triathlon Life Podcast charge for a podcast sponsorship?

Starbooked estimates a host-read mid-roll ad at $90 to $625 per episode, based on an estimated 5,000 to 25,000 downloads per episode. The show has not published a rate card, so the actual price is set with the show directly.

What is That Triathlon Life Podcast about?

The show is hosted by pro triathletes Eric Lagerstrom and Paula Findlay with amateur triathlete Nick Goldston. Episodes cover race recaps, training, gear and triathlon culture, with weekly releases since 2022.

How do I contact That Triathlon Life Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly.

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