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The Audio Long Read, published by The Guardian, is a three-times-weekly podcast of the newspaper's longform journalism in audio form, covering politics, culture, philosophy, sport and investigations. It has 300 episodes in the feed, typical length near 40 minutes, and an estimated 5,000 to 25,000 downloads per episode. Estimated rate is $90 to $560 per host-read episode.

Why brands sponsor The Audio Long Read

Premium Guardian longform journalism, three episodes weekly, with a high-production feel

  • Published by The Guardian with 614 Apple episodes and a semiweekly release schedule.
  • Typical episodes run 35 to 50 minutes, long enough for a full host-read and a considered message.
  • Apple Podcasts shows 810 ratings averaging 4.3 stars, with most ratings at five stars.
Best forpremium brand awarenessfinancial services and professional services
Watch forEditorial politics and investigations may make some categories feel out of place; screen closely.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics40%
Society25%
Science15%
Arts and Entertainment10%
Sports5%
Technology & Computing5%
Formats
narrated longform feature, archive rebroadcast, interview
Tone
serious, investigative
Language
English
Production
Studio production
Typical length
35 to 50 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment65/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 45%: 810 Apple ratings across a show with 614 Apple episodes and a Guardian publisher profile, with a semiweekly cadence and high production; the band is widened because the show is under two years old and its audience is partly drawn from the Guardian's wider reach.
Audience asks aboutWhat is behind the latest political or institutional story?How did a particular investigation uncover its facts?What do the big ideas in science and society mean for everyday life?
Age
12%18-24
25%25-34
25%35-44
38%45+
Gender
45%women
55%men
Countries
🇬🇧 United Kingdom60%
🇺🇸 United States15%
🇦🇺 Australia6%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
The Guardian
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the publisher is The Guardian and no funding links are listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicshigh

Episode titles cover political and social subjects including child sex trafficking and war in Sudan, which warrants a medium violence rating and a high political rating; the feed is not explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 71 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence25 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

Three times a week, The Audio Long Read podcast brings you the Guardian’s exceptional longform journalism in audio form. Covering topics from politics and culture to philosophy and sport, as well as investigations and current affairs.
The Audio Long Read's own show description from the podcast feed

Do you make The Audio Long Read? Claim or remove this page.

About The Audio Long Read

The Audio Long Read is a podcast from The Guardian that brings the newspaper's longform journalism into audio form. The feed lists 300 episodes, released about every two days, with a typical runtime of 35 to 50 minutes. Topics range from politics and culture to philosophy, sport and investigations, according to the show description and recent episode titles.

The show is published under The Guardian name, and the feed does not list individual hosts. Apple Podcasts shows 810 ratings averaging 4.3 stars, from a listing that has been active since 2012. Listener figures are not published; based on the rating count and the show's cadence, we estimate between 5,000 and 25,000 downloads per episode, which is an estimate and not a reported figure.

No sponsor mentions were found in the feed, so the show is best suited to brands seeking premium, editorially serious placement. At an estimated rate of $18 to $25 per 1,000 downloads, a host-read mid-roll would cost roughly $90 to $560 per episode, which buys a considered message in a high-attention, serious-minded environment.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Audio Long Read can edit or remove this page at any time.

Questions about The Audio Long Read

How much does The Audio Long Read charge for a podcast sponsorship?

Estimated host-read mid-roll rates are about $90 to $560 per episode, based on an estimated 5,000 to 25,000 downloads per episode at $18 to $25 per 1,000. Actual pricing is set by the show and is not published in the feed.

What is The Audio Long Read about?

The Audio Long Read is The Guardian's audio version of its longform journalism. It covers politics, culture, philosophy, sport and investigations, with about 300 episodes released roughly every two days.

How do I contact The Audio Long Read about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked as well.

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