Starbooked

The Decoded Podcast, published by POLITICO, covers the people, policy battles and market forces shaping technology, with a focus on artificial intelligence and tech politics. The show has 1,000 episodes in its feed, released roughly every three days, with a median length of about 17 minutes. Estimated downloads are 20,000 to 80,000 per episode (estimated), with a rate of $360 to $2,000 per episode for a host-read mid-roll.

Why brands sponsor The Decoded Podcast

Reach policy-engaged tech decision makers through a daily-updated POLITICO show

  • Over 1,000 episodes and a feed updated roughly every three days build a deep archive.
  • Apple Podcasts rating of 4.2 from 388 ratings signals an engaged listener base.
  • Coverage of AI policy and tech politics attracts a professional, news-following audience.
Best forB2B software and AI toolsprofessional services and consultingenterprise cybersecurity
Watch forPolitical content is high, so brands need suitability review and the audience skews toward policy news consumers.

Brand fit report

Content

Topics, IAB taxonomy
Technology & Computing55%
News & Politics35%
Business & Finance10%
Formats
interview, news analysis, panel discussion
Tone
analytical, current
Language
English
Production
Studio production
Typical length
12 to 25 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment55/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple ratings_count of 388 falls in the 200 to 1,000 band (5,000 to 25,000), shifted up one band for the 1,000-plus episode count and POLITICO publisher backing, plus Podcast Index popularity of 9 and daily Apple updates.
Audience asks aboutHow is AI changing government policy and regulation?What are the business implications of AI industry moves?How do political fights over technology play out?
Age
12%18-24
30%25-34
28%35-44
30%45+
Gender
40%women
60%men
Countries
🇺🇸 United States70%
🇬🇧 United Kingdom10%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
POLITICO
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the publisher is POLITICO, the show's own news brand.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicshigh

Family friendly
Recent titles cover AI regulation, U.S. politics and Trump administration policy, which is political content; no explicit flag is set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 83 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks25 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 3 days.

The Decoded Podcast explores the people, policy battles and market forces shaping the future of technology around the world, drawing on POLITICO’s reporting to make sense of what’s happening and what comes next.
The Decoded Podcast's own show description from the podcast feed

Do you make The Decoded Podcast? Claim or remove this page.

About The Decoded Podcast

The Decoded Podcast is a news show published by POLITICO that explores the people, policy battles and market forces shaping technology worldwide. According to the show's RSS feed, it has 1,000 episodes released roughly every three days, with a median length of about 17 minutes. Recent episodes cover AI regulation, tech politics and industry leaders.

The show carries a 4.2 average rating from 388 Apple Podcasts ratings, per Apple Podcasts. Its audience is estimated, not measured, at 20,000 to 80,000 downloads per episode, skewing toward professionals who follow technology policy and U.S. politics. No sponsors appear in the feed.

Estimated sponsorship costs run about $360 to $2,000 per host-read mid-roll, based on the estimated download range. This suits B2B software, consulting and enterprise security brands seeking policy-engaged decision makers.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Decoded Podcast can edit or remove this page at any time.

Questions about The Decoded Podcast

How much does The Decoded Podcast charge for a podcast sponsorship?

Based on an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll is estimated at about $360 to $2,000 per episode. Exact pricing depends on the show's current terms and must be confirmed with the show.

What is The Decoded Podcast about?

The Decoded Podcast, from POLITICO, explores the people, policy battles and market forces shaping technology, with a strong focus on artificial intelligence, tech regulation and the politics around them.

How do I contact The Decoded Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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