Starbooked

The Long View

Hosted by Christine Benz, Amy Arnott, Ben Johnson

The Long View, hosted by Christine Benz, Amy Arnott and Ben Johnson, is a Morningstar show on retirement, personal finance and portfolio strategy. It has 394 episodes released weekly, with a median length of about 52 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate range of about $90 to $620 per episode.

Why brands sponsor The Long View

Weekly retirement and investing listeners from a trusted Morningstar show

  • 394 episodes released weekly, with a long archive of retirement and portfolio interviews.
  • Median episode length of about 52 minutes allows a full host-read mid-roll.
  • Apple rating of 4.6 from 929 ratings shows a loyal, engaged listener base.
Best forfinancial services and retirement productswealth management and advisor tools
Watch forMorningstar's editorial independence may limit which financial products the hosts will endorse.

Brand fit report

Content

Topics, IAB taxonomy
Personal Finance45%
Investing40%
Business15%
Formats
interview, co-hosted discussion
Tone
analytical, practical
Language
English
Production
Studio production
Typical length
40 to 60 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple ratings_count of 929 places the show in the 200 to 1,000 band, shifted up one band for the long run of 394 episodes, with high Podcast Index popularity and a weekly cadence from a corporate publisher.
Audience asks aboutHow to plan for retirement incomeHow to manage investment riskHow to build a more resilient portfolio
Age
5%18-24
15%25-34
25%35-44
55%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
🇬🇧 United Kingdom5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by Morningstar and carries no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover retirement, bonds and portfolio construction with no flags; the feed is not marked explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 99 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 6 days ago, a new one about every 7 days.

Empowering long-term investors with actionable insights on retirement, personal finance, and portfolio strategy. Hosts Christine Benz, Amy Arnott, and Ben Johnson talk with influential leaders in finance and investing every week.
The Long View's own show description from the podcast feed

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About The Long View

The Long View is a weekly podcast from Morningstar that covers retirement, personal finance and portfolio strategy. Hosts Christine Benz, Amy Arnott and Ben Johnson interview investors, researchers and finance leaders, and the feed lists 394 episodes with a median length of about 52 minutes.

According to the show website and the Apple Podcasts listing, the show has been running since May 2019 and carries an Apple rating of 4.6 from 929 ratings. Listeners are estimated to be mostly older, US-based investors and retirees, though this is an estimate and not published data.

The feed shows no sponsors and no funding links. At an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would cost roughly $90 to $620 per episode. Financial services and retirement brands are the most natural fit for this audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Long View can edit or remove this page at any time.

Questions about The Long View

How much does The Long View charge for a podcast sponsorship?

Estimated rates are about $90 to $620 per host-read mid-roll, based on an estimated 5,000 to 25,000 downloads per episode. Final pricing depends on the show's terms and the placement.

What is The Long View about?

The Long View is a Morningstar podcast on retirement, personal finance and portfolio strategy. Hosts Christine Benz, Amy Arnott and Ben Johnson interview finance leaders and investors every week.

How do I contact The Long View about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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