The Michigan Insider
The Michigan Insider is a daily sports podcast from 247Sports covering the Michigan Wolverines, combining football, recruiting and basketball shows into one feed. It runs about 1,000 episodes with an update roughly every 1.3 days, typically 35 to 45 minutes long. Estimated downloads are 5,000 to 25,000 per episode, implying a host-read rate of about $90 to $630 per episode.
Daily Michigan Wolverines coverage reaching a dedicated college football fanbase
- Publishes roughly every 1.3 days across about 1,000 episodes since 2018.
- Apple Podcasts shows 858 ratings averaging 4.6 stars, with 724 five-star reviews.
- Covers game previews, postgame recaps and recruiting, so ads reach fans at each stage of the season.
Brand fit report
Content
- Formats
- game preview, postgame recap, panel discussion, interview
- Tone
- analytical, energetic
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 25 to 45 minutes
Audience
Commercial
- Brands seen
- 247Sports
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed; the publisher 247Sports is the show's own network rather than a sponsor.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Sports analysis titles such as 'Michigan beat itself in stunning loss to Iowa' show no flagged content; the feed has no explicit flag.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | 247sports.com/college/michigan |
| Apple Podcasts | podcasts.apple.com/podcast/id1249144291 |
| RSS feed | rss.amperwave.net/v2/feed/audacynetwork/0a56df12… |
Benchmark score: 47 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Michigan-Penn State preview: What the Wolverines must show after bye w | 2026-10-15 | 44 min |
| Behind Enemy Lines: Michigan football vs. Penn State preview | 2026-10-14 | 25 min |
| Is Bryce Underwood REALLY Michigan's biggest issue? Vance Bedford gets | 2026-10-09 | 1 h 58 min |
| Michigan football breakdown with Borges & English - Where does UM go a | 2026-10-07 | 1 h 50 min |
| MMQB with Shea Patterson following Minnesota loss | 2026-10-06 | 42 min |
| Michigan-Minnesota takeaways, and what the loss means for the Wolverin | 2026-10-06 | 1 h 4 min |
Last six episodes from the show's feed, latest 4 days ago, a new one about every 1 days.
The Michigan Insider is combining all three of its podcasts, The Wolverine247 podcast, The Michigan Recruiting Insider, and the Michigan Basketball Insider into one mega-podcast. All your Michigan podcast needs in one place.
Do you make The Michigan Insider? Claim or remove this page.
About The Michigan Insider
The Michigan Insider is a sports podcast published by 247Sports that covers the Michigan Wolverines football and basketball programs and recruiting. The feed lists about 1,000 episodes, with new shows arriving roughly every 1.3 days. Typical episodes run 25 to 45 minutes and include game previews, postgame recaps and panel discussions, according to the feed and episode titles.
The show is rated 4.6 stars from 858 ratings on Apple Podcasts. Based on those ratings and cadence, the estimated audience is 5,000 to 25,000 downloads per episode, which is an estimate and not a published figure. Listeners are likely Michigan fans interested in game results and recruiting news.
The feed shows no named sponsors. Based on the estimated audience, a host-read mid-roll could be priced at about $90 to $630 per episode. The show suits sports apparel, fan merchandise and game-day travel brands that want to reach committed college football fans.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Michigan Insider can edit or remove this page at any time.
Questions about The Michigan Insider
How much does The Michigan Insider charge for a podcast sponsorship?
Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would fall around $90 to $630. Actual pricing depends on the show's rate card and the placement you request.
What is The Michigan Insider about?
The Michigan Insider is a daily sports podcast from 247Sports covering the Michigan Wolverines in football, basketball and recruiting, with previews, recaps and panel discussions.
How do I contact The Michigan Insider about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked.
Similar creators
Podcast and other creators in college football, ranked by score.
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|---|---|---|---|---|---|
| college footballarkansas razorbacks | 15k | – | $90–620 | 81 | |
Hear the Spear: FSU sports podcastpodcast · US | college footballflorida state seminoles | 15k | – | $90–620 | 71 |
| college footballflorida state | 50k | – | $360–2000 | 63 | |
| college footballflorida state | 50k | – | $360–2000 | 50 | |
| college footballohio state buckeyes | 35k | – | $360–1250 | 50 | |
| college footballohio state | 50k | – | $360–2000 | 50 |