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The Morbid Curiosity Podcast

Hosted by Hallie Lloyd

The Morbid Curiosity Podcast, hosted by Hallie Lloyd, is a research-based history show covering serial killers, folklore, obscure medical conditions and archaeology. It has 100 episodes, releases roughly every three weeks, and runs about 32 minutes per full episode. Estimated downloads are 2,000 to 8,000 per episode, implying a rate of $40 to $200 per host-read mid-roll.

Why brands sponsor The Morbid Curiosity Podcast

Research-driven history audience that pays attention to every episode

  • Episodes run about 32 minutes on average, long enough for a full host-read mid-roll.
  • Apple Podcasts shows 593 ratings averaging 4.8 stars, a strong sign of an engaged listener base.
  • The host holds an MS in Human Osteology and Paleopathology, which gives the show a credible, academic voice.
Best forbook and streaming launchesscience and history education brandsHalloween and seasonal campaigns
Watch forDark subject matter makes the show unsuitable for family or child-focused brands.

Brand fit report

Content

Topics, IAB taxonomy
History45%
Science25%
Society15%
Religion and Spirituality10%
True Crime5%
Formats
solo monologue, narrative, bonus episode
Tone
curious, academic
Language
English
Production
Clean, edited audio
Typical length
30 to 35 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode2k–8k
Estimated, confidence 60%: 593 Apple ratings points to the 2,000 to 8,000 band, shifted for a show with 100 episodes, weekly Apple updates and a Patreon, with a 99-episode Apple count as a consistency check.
Audience asks aboutWhat is the history behind this mystery?Is this folklore or documented fact?What did the medicine of the era get wrong?
Age
20%18-24
35%25-34
25%35-44
20%45+
Gender
50%women
50%men
Countries
🇺🇸 United States40%
🇬🇧 United Kingdom20%
🇨🇦 Canada10%
🇦🇺 Australia10%
Other20%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

The website links to a Patreon and an Amazon page, but no sponsor mentions appear in the last 20 episode titles or the feed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencemedium
Politicslow

The description warns that some episodes may not be appropriate for children, and titles such as 'Body Farms' and 'The Salem Witch Trials' cover death and violence in historical context.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks5 / 30
Reach Estimated downloads per episode, 20k is full marks5 / 20

Recent episodes

EpisodeDateLength
The Flannan Lighthouse Mystery2026-08-2628 min
Introducing Fresh Hell: This Is The Saddest Show2026-08-171 h 6 min
Plants That Light2026-07-0530 min
Escaping the Spanish Inquisition2026-05-2933 min
The Bunyip2026-04-2932 min
Body Farms2026-03-3032 min

Last six episodes from the show's feed, latest 54 days ago, a new one about every 21 days.

A history podcast for the morbidly curious. From serial killers to ghosts, ancient remains to obscure medical conditions, let us satisfy your curiosity. (Some episodes may not be appropriate for children. Listener discretion is advised.)
The Morbid Curiosity Podcast's own show description from the podcast feed

Do you make The Morbid Curiosity Podcast? Claim or remove this page.

About The Morbid Curiosity Podcast

The Morbid Curiosity Podcast is a research-based history show hosted by Hallie Lloyd. According to the show's website, it explores serial killers, ghost stories, ancient remains and obscure medical conditions, with the host drawing on an MS in Human Osteology and Paleopathology and over ten years of academic research.

The show has published 100 episodes since July 2019, with a new episode roughly every three weeks and a median running time of about 32 minutes. Apple Podcasts lists 593 ratings averaging 4.8 stars. Based on those ratings and the show's age, listener numbers are estimated at 2,000 to 8,000 downloads per episode, with the audience skewing toward adults aged 25 to 44. These figures are estimates, not published data.

No sponsors appear in the feed or on the website, and the show funds itself through Patreon. A host-read mid-roll would typically cost $40 to $200 per episode. The show suits history, science and education brands, as well as book and streaming launches that fit a dark-curiosity audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Morbid Curiosity Podcast can edit or remove this page at any time.

Questions about The Morbid Curiosity Podcast

How much does The Morbid Curiosity Podcast charge for a podcast sponsorship?

Based on estimated downloads of 2,000 to 8,000 per episode, a host-read mid-roll would typically range from $40 to $200. Final pricing depends on episode placement and the terms agreed with the show.

What is The Morbid Curiosity Podcast about?

The show is a research-based history podcast covering serial killers, folklore, obscure medical history and archaeology. Each episode takes a deep dive into one morbid or unexplained subject.

How do I contact The Morbid Curiosity Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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