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The Old Front Line

Podcast · oldfrontline.co.uk · GB · EN
Hosted by Paul Reed

The Old Front Line is hosted by military historian Paul Reed, who walks listeners through First World War battlefields and draws on four decades of study. The show has 310 episodes, released weekly, typically running about 47 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per host-read mid-roll ad.

Why brands sponsor The Old Front Line

A highly rated, weekly WWI history show with a loyal, older, engaged listener base

  • Apple Podcasts rating of 4.8 from 185 ratings, with 170 five-star reviews
  • Weekly episodes of about 47 minutes, with 310 episodes in the archive
  • Host Paul Reed has over 40 years of Great War study and has written best-selling books on the Somme
Best fortravel and heritage brandsbook and education publishershistory and documentary streaming services
Watch forDownload figures are estimated from ratings, not measured; the audience skews older and British.

Brand fit report

Content

Topics, IAB taxonomy
History70%
Education20%
Documentary10%
Formats
solo monologue, narrative, listener Q&A
Tone
scholarly, measured
Language
English
Production
Clean, edited audio
Typical length
40 to 55 minutes

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 185 Apple ratings suggest 5,000 to 25,000 per episode; the show is under five years old so the band shifts up one level, and the weekly cadence, mid-length episodes and Buzzsprout hosting support a mid range.
Audience asks aboutWhat happened at specific Somme battles?How were missing soldiers identified and recovered?What was daily life like for soldiers on the Western Front?
Age
8%18-24
15%25-34
22%35-44
55%45+
Gender
30%women
70%men
Countries
🇬🇧 United Kingdom60%
🇺🇸 United States15%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

A Patreon funding link ('Support this Podcast') is listed in the feed, and the website names Leger Holidays only as the host's employer, not as a sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Family friendly
Episodes cover combat deaths and missing soldiers of the First World War in a historical register, such as 'The Missing of 1914', with no explicit flags.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 77 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks23 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
Questions and Answers Episode 612026-10-1748 min
The Missing of 19142026-10-1046 min
Questions and Answers Episode 602026-10-0344 min
Somme: Mighty Thiepval2026-09-261 h 8 min
Questions and Answers Episode 592026-09-1946 min
The Great War Around Us2026-09-1249 min

Last six episodes from the show's feed, latest 2 days ago, a new one about every 7 days.

Walk the battlefields of the First World War with Military Historian, Paul Reed. In these podcasts, Paul brings together over 40 years of studying the Great War, from the stories of veterans he interviewed, to when he spent more than a decade living on the Old Front Line in the heart of the Somme battlefields.
The Old Front Line's own show description from the podcast feed

Do you make The Old Front Line? Claim or remove this page.

About The Old Front Line

The Old Front Line is a WWI history podcast hosted by military historian Paul Reed, who has studied the Great War for more than 40 years and has lived on the Somme battlefields. According to the show's website, episodes walk the battlefields, interview veterans and answer listener questions. The feed lists 310 episodes released weekly, typically about 47 minutes long.

The show holds a 4.8 average from 185 ratings on Apple Podcasts. The host's website describes him as a Battlefield Guide for Leger Holidays and the author of Walking the Somme and Great War Lives. Listeners are estimated, not measured, at 5,000 to 25,000 per episode, with an audience that likely skews towards older, UK-based history enthusiasts.

The feed shows no sponsors, only a Patreon support link. A host-read mid-roll would cost an estimated $90 to $625 per episode. The show suits heritage travel, history publishing and documentary brands seeking a dedicated, attentive audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Old Front Line can edit or remove this page at any time.

Questions about The Old Front Line

How much does The Old Front Line charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll ad is estimated at $90 to $625. Exact rates depend on the sponsorship terms and should be confirmed with the show.

What is The Old Front Line about?

The Old Front Line is a First World War history podcast hosted by Paul Reed. It covers battlefield walks, veteran interviews and listener questions about the Western Front.

How do I contact The Old Front Line about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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