Starbooked

The Oprah Podcast

Hosted by Oprah Winfrey

The Oprah Podcast, hosted by Oprah Winfrey, features conversations with authors, thought leaders and newsmakers on happiness, resilience and connection. The show has 111 episodes released roughly every two days, with a median episode length of about 49 minutes. Estimated downloads per episode are 50,000 to 80,000, with a rate of $900 to $2,000 per episode for a host-read mid-roll.

Why brands sponsor The Oprah Podcast

Weekly conversations with Oprah reaching a large, engaged audience of readers and self-improvement listeners

  • Apple Podcasts shows 2,086 ratings with a 4.4 average, a strong engagement signal for a new show
  • Book Club episodes and author interviews draw listeners interested in reading and personal growth
  • Episodes run about 49 minutes, giving sponsors room for a full host-read mid-roll
Best forbook publisherswellness and self-care brandspremium lifestyle products
Watch forSponsor inventory and availability are not visible in the feed, so terms must be confirmed directly with the production team.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature25%
Health & Fitness20%
Society25%
Personal Finance10%
Family and Relationships20%
Formats
interview, book club discussion, solo monologue
Tone
inspirational, conversational
Language
English
Production
Studio production
Typical length
40 to 60 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment80/100
Estimated from titles, descriptions and engagement
Est. downloads per episode50k–80k
Estimated, confidence 60%: Apple ratings count of 2,086 falls in the 1,000 to 5,000 band, with a high Podcast Index popularity score of 9 and a flagship media brand, though the show is under two years old and the feed is also a YouTube video podcast.
Audience asks aboutHow to build resilience through hard experiencesHow to handle difficult relationships and family dynamicsWhich books are worth reading in Oprah's Book Club
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
70%women
30%men
Countries
🇺🇸 United States70%
Other30%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Episode titles such as 'Why Is America Different Than Every Other Country When It Comes to Guns?' and 'The Lindsay Clancy Case, Understanding Postpartum Psychosis' address sensitive subjects, though explicit flag is 0.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 2 days.

“The Oprah Podcast” is a weekly video podcast series featuring talk show host, producer and philanthropist Oprah Winfrey as she hosts conversations around what matters most to people, available to view for free on her YouTube Channel, accessible globally for an international audience. Global media leader Oprah welcomes today’s foremost thought leaders, global newsmakers, best-selling authors,…
The Oprah Podcast's own show description from the podcast feed

Do you make The Oprah Podcast? Claim or remove this page.

About The Oprah Podcast

The Oprah Podcast is a weekly video podcast hosted by Oprah Winfrey, featuring conversations on happiness, resilience, consciousness and connection. According to the show's Art19 page, it is executive produced by Oprah Winfrey and Tara Montgomery, and includes special Oprah's Book Club episodes recorded in front of a live audience. The feed lists 111 episodes released about every two days, with a median length of roughly 49 minutes. Apple Podcasts shows 2,086 ratings and an average of 4.4.

Listeners are estimated to be mostly adults over 35 in the United States, based on the show's topics and rating volume. These are estimates, not published figures. The feed shows no sponsor mentions, so the show appears to run without visible ads. Estimated downloads are 50,000 to 80,000 per episode, which would support a host-read mid-roll rate of about $900 to $2,000 per episode.

Brands that fit well include book publishers, wellness companies and premium lifestyle products whose audience overlaps with reading and personal development. Sponsorship terms should be confirmed directly with the production team.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Oprah Podcast can edit or remove this page at any time.

Questions about The Oprah Podcast

How much does The Oprah Podcast charge for a podcast sponsorship?

Based on estimated downloads of 50,000 to 80,000 per episode, a host-read mid-roll would fall around $900 to $2,000 per episode. Final pricing depends on the show's own terms and inventory.

What is The Oprah Podcast about?

The Oprah Podcast is a weekly video show hosted by Oprah Winfrey. Conversations cover happiness, resilience, relationships and books, including Oprah's Book Club discussions with authors.

How do I contact The Oprah Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80, and boosted shows can be booked through Starbooked. Sponsorship inquiries can then be sent directly.

Similar creators

Podcast and other creators in self-improvement, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
spiritualityself-improvement75k–$900–2500100
lifestylerelationships15k–$90–620100
The Stackspodcast
booksbook club15k–$90–620100
lifestylepersonal growth50k–$360–2000100
wellnessself-improvement50k–$360–2000100
productivityplanning and stationery5k–$40–20094