Starbooked

The Recipe with Kenji and Deb

Podcast · therecipepodcast.com · EN
Hosted by Deb Perelman, J. Kenji López-Alt

The Recipe with Kenji and Deb is a food podcast hosted by Deb Perelman and J. Kenji López-Alt, who test recipes repeatedly to explain the techniques and ingredient choices behind them. The show has 40 episodes on a biweekly cadence, with a median length of about 38 minutes. Estimated downloads are 5,000 to 25,000 per episode (estimated), with a rate of $90 to $625 per episode for a host-read mid-roll. Part of the Radiotopia network.

Why brands sponsor The Recipe with Kenji and Deb

Recipe-testing food show with 458 Apple ratings averaging 4.6 stars

  • Biweekly episodes of about 38 minutes built around testing one dish until the method is settled
  • Hosts are established food writers whose names are tied to their own recipe publications
  • Apple rating of 4.6 from 458 ratings, with 387 five-star reviews
Best forkitchen equipmentpantry staples and ingredientscookware
Watch forDownload estimates are inferred from ratings, not published; confirm with the show's own data before committing budget.

Brand fit report

Content

Topics, IAB taxonomy
Food & Drink90%
Hobbies & Interests10%
Formats
co-hosted banter, recipe testing walkthrough, mailbag Q&A, guest interview
Tone
educational, conversational
Language
English
Production
Studio production
Typical length
35 to 45 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 458 Apple ratings suggests the 200 to 1,000 band, shifted up one band for the show's younger age, with Radiotopia membership and a Podcast Index popularity of 9 supporting the upper part of the range.
Audience asks abouthow to make a specific classic dish reliablywhich techniques change the result of a recipeanswers to listener questions in the mailbag episodes
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
55%women
45%men
Countries
🇺🇸 United States60%
🇨🇦 Canada8%
🇬🇧 United Kingdom7%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
RadiotopiaPRX
Categories promoted
None yet
Affiliate links
Yes

A funding link to radiotopia.fm/donate ('Support the Show!') appears in the feed, and the description names the Radiotopia network from PRX; no sponsor reads appear in the last 20 episode titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover recipes such as Burgers, Bacon Egg & Cheese and Chicken Soup, and the feed carries explicit=0.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 19 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence7 / 50
Activity Episodes in the last 90 days, weekly is full marks2 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

EpisodeDateLength
Carla Lalli Says Food Is A Feeling, from Expense Account2026-09-2353 min
Live from New York: Kenji guests on The Sporkful Live2026-04-1342 min
Mailbag Part 42025-06-2312 min
Burgers2025-06-0940 min
Mailbag Part 32025-05-2615 min
Eggs Benedict2025-05-1234 min

Last six episodes from the show's feed, latest 26 days ago, a new one about every 14 days.

Hi, we’re Deb Perelman ( Smitten Kitchen ) and J. Kenji López-Alt ( Serious Eats, The Food Lab, The Wok ). We’re professional home cooks, which means we can - and will - make the same meal 57 times in a row on the quest for the perfect recipe. Is it crazy? For us, no, because we do this for a living. But for you? Yes, probably. Which is why you should listen to The Recipe with Kenji and Deb .…
The Recipe with Kenji and Deb's own show description from the podcast feed

Do you make The Recipe with Kenji and Deb? Claim or remove this page.

About The Recipe with Kenji and Deb

The Recipe with Kenji and Deb is a food podcast in which Deb Perelman and J. Kenji López-Alt cook the same dish repeatedly to work out the most reliable method. The feed describes the show as covering the techniques they test and the ingredients they taste, with episodes on subjects from burgers and hummus to chicken soup. Hosts are presented in the show description as professional home cooks linked to Smitten Kitchen, Serious Eats, The Food Lab and The Wok.

The show has 40 episodes released on a biweekly schedule since October 2023, with a median episode length of about 38 minutes. Apple Podcasts lists 458 ratings with an average of 4.6 stars, 387 of them five-star. Listeners are estimated, not measured: the show is likely to draw home cooks aged mostly 25 to 44, with an estimated 5,000 to 25,000 downloads per episode.

The show is part of the Radiotopia network from PRX and links to a funding page; no sponsor reads appear in the feed. Estimated rates run $90 to $625 per host-read mid-roll, which suits kitchen equipment, cookware and pantry brands seeking a focused food audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Recipe with Kenji and Deb can edit or remove this page at any time.

Questions about The Recipe with Kenji and Deb

How much does The Recipe with Kenji and Deb charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode and a rate of $18 to $25 per 1,000, a host-read mid-roll is estimated at $90 to $625 per episode. Exact pricing depends on the deal and is not published.

What is The Recipe with Kenji and Deb about?

The show features hosts Deb Perelman and J. Kenji López-Alt testing recipes repeatedly to explain the techniques and ingredients behind them. Episodes cover dishes such as burgers, brownies, chicken soup and apple pie.

How do I contact The Recipe with Kenji and Deb about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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