Starbooked

The Smart Passive Income Online Business and Blogging Podcast

Hosted by Liz Wilcox, Pat Flynn

Smart Passive Income, hosted by Liz Wilcox with guest co-hosts including Pat Flynn, covers online business, email marketing, blogging, affiliate marketing and content strategy. The show has about 1,000 episodes, released roughly every two days, with a median length of about 28 minutes. Estimated downloads are 20,000 to 80,000 per episode. Estimated rate is $360 to $2,000 per episode.

Why brands sponsor The Smart Passive Income Online Business and Blogging Podcast

Reach established online entrepreneurs deciding which tools to buy next

  • Over 1,000 episodes with a Podcast Index popularity of 9 and a 4.8 Apple rating from 3,436 ratings.
  • Listeners are business owners and creators focused on email, content, and monetization.
  • Episodes run about 28 minutes, long enough for a host-read segment with detail.
Best foremail marketing softwareonline course platformsbusiness tools
Watch forThe show has not shown sponsor reads in the recent feed, so the format is untested for paid placements.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Careers10%
Technology & Computing10%
Hobbies & Interests10%
Formats
interview, co-hosted banter, solo monologue, Q&A listener questions
Tone
practical, direct
Language
English
Production
Clean, edited audio
Typical length
15 to 45 minutes

Audience

Commercial intent65/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: 1,000 to 5,000 Apple ratings band (3,436 ratings) mapped to 20,000 to 80,000, with the show's long history, 1,000-episode catalogue, and Podcast Index popularity of 9 supporting the upper part of the band.
Audience asks aboutHow do I grow an email list?How do I monetize my audience?How do I create and launch an online course?
Age
15%18-24
40%25-34
30%35-44
15%45+
Gender
55%women
45%men
Countries
🇺🇸 United States55%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
🇦🇺 Australia7%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
email marketing software, online course platforms
Affiliate links
No

The feed description promotes a free content calendar sign-up page and the show's own community, with no sponsor mentions found in the recent titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover business, marketing and productivity topics, and the feed is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 75 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence25 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

Never wonder what to post again. Get a full year of social media AND email ideas to attract, connect, and keep your superfans. Sign up: https://www.smartpassiveincome.com/calendar Host Liz Wilcox reveal all of her online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business. Discover how you can create…
The Smart Passive Income Online Business and Blogging Podcast's own show description from the podcast feed

Do you make The Smart Passive Income Online Business and Blogging Podcast? Claim or remove this page.

About The Smart Passive Income Online Business and Blogging Podcast

Smart Passive Income is a business and blogging podcast hosted by Liz Wilcox, with guest co-hosts including Pat Flynn, the show's original creator. The feed and the description on Apple Podcasts describe episodes on email marketing, content strategy, affiliate marketing, online courses and productivity for online entrepreneurs. The show has about 1,000 episodes, released roughly every two days, with a median episode length of about 28 minutes.

Apple Podcasts lists a 4.8 average rating from 3,436 ratings. The show's listeners are estimated, not published: based on the rating count and the show's long history, the estimate is 20,000 to 80,000 downloads per episode. Estimated listeners are mostly business owners and creators in the United States and English-speaking markets, aged 25 to 44.

No sponsor mentions appear in the recent feed. A host-read mid-roll is estimated at $360 to $2,000 per episode, which fits brands selling email, course or business software. Confirm rates directly with the show before booking.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Smart Passive Income Online Business and Blogging Podcast can edit or remove this page at any time.

Questions about The Smart Passive Income Online Business and Blogging Podcast

How much does Smart Passive Income charge for a podcast sponsorship?

Estimated host-read mid-roll rates are $360 to $2,000 per episode, based on an estimated 20,000 to 80,000 downloads per episode. Final pricing depends on placement, episode count and the show's own terms.

What is Smart Passive Income about?

Smart Passive Income is a business and blogging podcast hosted by Liz Wilcox. It covers email marketing, online courses, affiliate marketing, content strategy and productivity for online entrepreneurs.

How do I contact Smart Passive Income about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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