The Sports Media Podcast
The Sports Media Podcast from Sports Business Journal covers headlines, network deals, ratings and trends across sports media. It has 266 episodes released roughly weekly, with a median length of about 32 minutes. Estimated downloads are 2,000 to 8,000 per episode, implying a host-read mid-roll rate of about $40 to $200 per episode.
Weekly sports media business news for executives and industry professionals
- Published weekly for 266 episodes since October 2021, with a rated 4.6 average on Apple Podcasts from 307 ratings
- Covers media rights deals, network strategy and ratings, topics that sports business audiences follow closely
- Clean, news-focused format with no visible sponsor clutter, so a host-read spot stands out
Brand fit report
Content
- Formats
- news roundup, co-hosted discussion, guest interview
- Tone
- analytical, conversational
- Language
- English
- Production
- Clean, edited audio
- Typical length
- 25 to 35 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsor mentions found in the feed
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Episode titles cover sports business news and touch on political topics such as 'GameDay gets political', with no explicit flags in the feed.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Where to listen
| Platform | Link |
|---|---|
| Website | www.sportsbusinessjournal.com/Podcasts/ |
| Apple Podcasts | podcasts.apple.com/podcast/id1587364692 |
| RSS feed | feeds.simplecast.com/zBoUPWvu |
Benchmark score: 86 / 100
Public rule, same for everyone. How it works.
Recent episodes
| Episode | Date | Length |
|---|---|---|
| Netflix gets in on the World Cup, CFP expansion and will the WNBA Fina | 2026-10-15 | 32 min |
| What’s next for sports and Skydance?; Disney+ gets the Super Bowl; Got | 2026-10-08 | 33 min |
| Emergency Pod: Tony Romo out at CBS | 2026-10-02 | 6 min |
| The latest in sports media talent musical chairs, a big weekend for th | 2026-10-01 | 34 min |
| What’s next for WBD and Paramount Skydance in sports? How QB injuries | 2026-09-24 | 26 min |
| Joe Buck's new ESPN deal, "GameDay" gets political, and Ben Kennedy jo | 2026-09-17 | 32 min |
Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.
The hottest headlines, network deals, ratings, trends and everything else you need to know inside sports media.
Do you make The Sports Media Podcast? Claim or remove this page.
About The Sports Media Podcast
The Sports Media Podcast is produced by Sports Business Journal and covers headlines, network deals, ratings, trends and developments across sports media. The feed publishes roughly one episode per week, with 266 episodes since October 2021 and a median run time of about 32 minutes. The feed does not name individual hosts, so the show is credited to the publication.
Apple Podcasts lists 307 ratings with an average of 4.6 out of 5. Based on those ratings and the show's age and cadence, listeners are estimated at 2,000 to 8,000 downloads per episode, and the estimate is low confidence. The audience is likely made up of sports media executives, rights holders, marketers and industry professionals, though no audience survey is available.
No sponsors were seen in the last 20 episodes. At an estimated $18 to $25 per 1,000 downloads, a host-read mid-roll would cost roughly $40 to $200 per episode. The show suits B2B brands serving sports and media companies.
Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. The Sports Media Podcast can edit or remove this page at any time.
Questions about The Sports Media Podcast
How much does The Sports Media Podcast charge for a podcast sponsorship?
Estimated rates for a host-read mid-roll are roughly $40 to $200 per episode, based on an estimated 2,000 to 8,000 downloads per episode at $18 to $25 per 1,000 downloads. Exact pricing depends on the show's own terms.
What is The Sports Media Podcast about?
The show covers news and analysis across sports media, including network rights deals, ratings, viewership trends and industry personnel moves. It is published weekly by Sports Business Journal.
How do I contact The Sports Media Podcast about sponsoring an episode?
The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.
Similar creators
Podcast and other creators in sports media, ranked by score.
| Creator | Niches | Est. downloads | Median views | Rate | Score |
|---|---|---|---|---|---|
| college footballmiami hurricanes | 50k | – | $360–2000 | 94 | |
Tuesday Date Nightpodcast | relationshipsparenting | 5k | – | $40–200 | 87 |
The Big Showpodcast | hockeynhl | 15k | – | $90–620 | 87 |
| nfl draftamerican football | 15k | – | $90–620 | 86 | |
Inside Lacrosse Podcastspodcast | lacrossecollege sports | 15k | – | $90–620 | 86 |
| pokertournament strategy | 5k | – | $40–200 | 85 |